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Perhaps a still better example of an industrial picture made by an ardent small-camera user, is a picture recently completed by Mr. Lee Holtz, general superintendent of the Southern California Gas Company. Becoming interested in camera work some time ago, and of course thoroughly familiar with all departments of the production of gas and its supply to the public, Mr. Holtz started to make pictures of scenes around the company's business, partly for his own pleasure and partly for a definite purpose. In the completely edited picture of 2500 feet of sixteen-millimeter film, the picture goes through the entire subject of gas from its origin in the oil fields, through the drilling of the crude oil, the manufacture of gas and the supplying of it to the kitchen burner in the home and to the many industrial uses in great factories. The picture has been widely shown, not only to the large personnel of the gas company, but also to clubs, business men's organizations and other special groups of people in the community. There are many industries in which a general picture of the Avhole ramified business is of intense interest to the individuals in specific departments who, otherwise would scarcely get a complete survey even of the scope of their own company's business.
Many business and professional men begin filming scenes around their own everyday working activities quite by accident. Having procured a movie camera for home and vacation use, they often discover that they get a bigger kick out of recording the scenes which occur in connection with their work, than they do by taking pictures of their leisure-hour activities. It has frequently been the case that business men who have gone in for amateur movie photography have thus discovered the value of pictures in business and have eventually made pictures a regular part of their companies' promotional activities, often going from the amateur movies into regular professionally produced and more elaborate commercial pictures and talkies.
There is hardly a business which hasn't the opportunity for the movie-maker to photograph; the automobile and tire man who can show road trips; the steamship man with odd places
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