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Page 6
FILM FOLLIES
By Firestone
WE DID BUT WE DON’T ANYMORE
Oh, once there was the ‘movies’ Where folks could relax, And in to see the ‘movies’ they would pour. Yes, once there was the “movies,” And then came the ‘“TAX?”’ Now they don’t go to the “movies” any more.
Oh, once we had a “line-up,” Such crowds in the aisle. We were gifted with customers galore. Yes, once we had a “line-up,” Now “TAX” is in style. We don’t have any “line-ups” any .more.
aa * % st *
A New Filing System, or Finger Tip Control: Just the other afternoon, without so much as a knock on the door, I crashed (yep, I’m stoopin’ to snoopin’ now) into the office of one of our up and budding young execs who, according to his secretary, was in conference. Imagine his embarrassment. There ge was, with a devastating damsel holding his hand. And was his face red? No, but his nails were—he was having a manicure. ;
The Exhibitor
June 16th, 1941
On the Spot: Hye Bossin.ran into a snag in the screening room while previewing for Digest of Reviews. Supposed to be impartial, he was startled when the screen credits for “Tight Shoes” were flashed. One of the names was that of Art Arthur, his brother, who helped write it. Fortunately it was a good picture, so his critical integrity is still intact.
* % Ey * * Blood and Sand is Thicker’n Water: Leastwise that’s how Harry (Lansdowne) Alexander feels about it. His nephew, Schuyler Standish, nee Larry Harris, who has been in kid parts for a number of features, plays John Carradine as a boy in Blocd and Sand. We'll be watching for the resemblance, Mr. Alexander.
Po * + * * There’ll be Some Changes Made (without the music): The Photodrome has closed for alterations. Since the tax has started to take its toll there are plenty of exhibitors who’ll envy the Ulsters such a convenient excuse to shut down for the summer.
* ae ok * The lady with the lamp: Probably the greatest innovation in theatres since the advent of ‘Talkies’ is presented in the Midtown Theatre with the introduction of usherettes. Now, don’t tell me that’s nothing new—’cause there are usherettes and then again—there are usherettes. And brother you ain’t seen usherettes until you’ve seen the Midtown usherettes.
As you enter the foyer you get into the range of that radiant ray of ravishing rapture, that tantalizing torso of torrid temperament. That, my friends, is the head usherette. Let me mention, in passing, .that a couple of years ago she was chosen the Miss Hamilton of 1939, and if you ask me she’s improved with age.
Now, if you.don’t smack your lips in appreciation, then brother, you don’t know your oats, (and that ain’t hay). And she’s just the beginning of a beautiful bevy of pill-box peaches like you’ve never seen before.
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A feat of the feet: Greta Garbo’s pedal extremities have so often been heralded as gunboats, that some submersive elements might say she never dives while swimming. She always goes in fleet-first.
STANDARD ‘ADMISSION TICKETS
Admit One Blank, Admit One 5c, 10c etc. up to Admit One $1.00. Assorted colors. 35c per roll.
WAR EXCISE TAX TICKETS
If you wish to sell a tax ticket with the above admission ticket, we have them in rolls of 2,000 tickets that read “War Excise Tax. the price of admission.” White only. 40¢ per rell.
COMBINATION TICKETS
Same as the general admission ticket but reading “Admission 10c, Tax 2c, Total 12c” and similarly for all prices of admission. 2,000 to the roll and for the present at least, one color only per price. 40c per roll.
Theatre Tickets
| There are now the following stock roll tickets available in rolls of 2000:—
This ticket represents 20 per cent of
SRHIORD
THE COLEMAN ELECTRIC CO.
258 VICTORIA STREET TORONTO, ONTARIO
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