Canadian Moving Picture Digest (Jun 1921-Apr 1922)

TORONTO, CANADA. Page Nine Associated First National Engage Best Known Publicity Expert in Canada Wu J. STEWART, one of the best known publicity men in Canada, who has just been appointed Canadian representative of the First National Pictures Inc., is very wellknown to the picture industry in Canada. Mr. Stewart put over “Mickey” 16 weeks at Grand, Toronto. ‘The Whip,” “Still Alarm,” “School Days” and other attractions, will be remembered by many for his startling lobby displays at the old Rialto, Yonge and Shuter Sts. He was chosen as Chief of Publicity by the Government of the Republic of France on the coast to coast tour of the Franco-Canadian Exposition Trains, a special train of fifteen cars were used and 7,996 miles were covered, over four million people went through the train in the fifty two cities visited. Mr. Stewart has had a varied career in his twenty years in the theatrical business, comprising circus, medicine shows, vaudeville, burlesque, drama and_ theatre management. As actor, advance man and manager of stage attractions, exhibitors will be given the benefit of his long experience in his new capacity as exploitation man with the First National Pictures Inc., and will be assisted in any problem connected with the successful operation of their theatres. The [Exploitation Department will be at the service of the Exhibitor, twenty-four hours a day, seven days a week. A visit or a letter addressed First National Exploitation will receive the immediate personal attention of Mr. Stewart. ASSOCIATED. FIRST NATIONAL ICTURES Our Exploitation Department Will gladly assist you with your Publicity Problems or Policy. Write FIRST NATIONAL EXPLOITATION 91 QUEEN ST. E. Advertising Service for the Exhibitor SSS || TORONTO Famous Players Film Service Releasing _ Grand National Steeplechase Derby AMOUS PLAYERS Film Service are releasing a one-reel feature of the Grand National Steeplechase Derby, in which out of thirty-two starters, five finished and three of these only without accident. “Music Hall,” who won the Grand National Cup, struck the first fence. “Shaun Spadah,” who won the race last year and was the only horse then to complete the course without a fall, this year fell at the first jump. “Southampton, the favorite, at his first jump also came to grief injuring his shoulder. “Southampton” won the Newbury Steeplechase a few months ago. Robert Gore trained “Southampton” and J. J. Kelley rode him in the Grand National Steeplechase. Lewis Bibey Rees, who won the sensational Grand National on “Music Hall,” is a brother of Fred Rees, who won last year on “Shaun Spadah.” Both brothers are now attached to George Poole’s stable. Young Lewis Rees is about 24 years old and in a discussion with the Daily Sketeh, in reference to the race said, “I can scarcely realize | have ridden the winner of a Grand National. Even now I don't quite know what [ felt like when [T jumped the last fence. At the first fence my horse hit the top, but that did him a lot of good. Straight away he realized that he could not take liberties with the obstacles, and he began to jump beautifully, like the clever horse he is. Everything went right until we came to the Canal Ditch, where a debacle occurred. I was a little bit behind then, and saw a group of horses run across to the left. | had time to take my horse to the right and so escape the trouble. ‘That was my first bit of luck. [ lost an iron, however, and went over Valentine's with the use of only one stirrup. On landing T found my other one, and looking round saw that there was only four of us left. Things began to brighten up for me. and Mr. Whitaker said, “You had_ better keep Google alongside me,” and as I regarded him as the only danger, I did as requested. Fence for fence I took with Anavale until we were approaching the water, when I gave my horse his head so as not to land short. I was the first over the jump, but I pulled back to Anavale. The pair of us continued on our way to Becker’s the second time around. There was a big gap in the fence, and Anavale went for it. He disappeared, so I moved up to Drifter, who was in the lead. I was then content to keep company with Drifter, satisfied that I could take the lead at any part. I had to give “Music Hall” plenty of rein at each of the last two fences.” This is the story as told by the rider of the winner, who considers he had the luck essential to winning the world’s greatest race, but those who know say he rode a perfect race. The Steeplechase released by Famous Players Film Service. Educational Release Comedy Novelty “How To Grow Thin” Mrs. Ima Gobbler was a young woman of normal size in her more youthful days. But a few years after she had married and “settled down” she and her husband, Heza Gobbler, were suffering from the effects of an unlimited diet and too much resting in an easy chair. Both were decidedly too fat. How Mrs. Gobbler reduced forty pounds in a course of five months by the most simple of home methods is shown clearly and in an amusing way in “Ilow to Grow Thin,” an Educational novelty now being released. Big Week For First National At Toronto Theatres “My Boy,” with Jackie Coogan, played the Capitol Montreal, Pantages Hamilton, Pantages ‘loronto, — the week of April 17th. ‘This same week “Tolble David.” another Associated Ist National, played Loew's ‘Toronto. “Penrod” played the Allen's Richmond, while Charlie Chaplin in “Pay Dav" did the Regent. It looked like a big week for Associated First National. S. Brint has been appointed Western Representative for the Canadian Mdvcational. Mr. Brint was formerly with the Associated Producers and is well-known to exhibitors throughout Canada. YOUNG MAN desires position as Manager or assistant manager of a theatre, thoroughly experienced in the management of motion picture and road show houses. Will be pleased to submit references. .Apply Box Number 24, c!o “Digest.”