Canadian Moving Picture Digest (Dec 4, 1954)

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PAGE TEN Govt. Regulations “Deadly”-A. L. Mayer Arthur L. Mayer, former executive vice-president of COMPO, gave the back of his hand to exhibitors pressing for more government interference, to distributors who “have misplaced their hearts,” to producers who overlooked “the fourth dimension of self-restraint and good taste,” and to the industry at large for ignoring “well financed and well co-ordinated scientific research.” Mayer, guest speaker at the luncheon of the Motion Picture Theatres Association of Ontario, observed that today courage has become not the prerogative of youth but rather the privilege of their elders, served notice that henceforth “I shall be thoroughly disagreeable even about some thoroughly agreeable people.” “I shall yell to high heaven whenever our industry appears to be headed in the opposite direction,” he asserted, and in short order he proceeded to do just that. The American industry veteran said flatly that he saw “little justification for the prevalent mood of complacency and self-satisfatcion,” observing that the industry salvation during its recent “greatest emergency” was “primarily due to the courage and energy of one man, Spyros Skouras.” The proposed government reguJation of film rentals as a cure for current ills dismayed Mayer, who saw “the proposed medicine .. . even more deadly than the malady.” “The proponents of government regulation say that they favor it only in a limited form but regulation is like pregnancy,” he commented. “Once you have it, or so I am told, you just can’t stop it.” oe i _ Oscar Hanson (top) presents Pioneer Stephenson, veteran showman. Will Mayer advanced the opinion that the present difficulties are largely due to excessive government interference, recalling that “as long as the producing-distribution companies owned some theatres there was no shortage of product, no competitive bidding, no danger of the sale of valuable negatives to television.” Mayer warned that “the least effective way” to increase the flow of product “is to subject the men who have the know-how, the iniliative, the gambling instinct and the huge capital that modern picture production requires to the impositions and ignorance of bureaucrats, politicians and inquisitorial agencies,” 3 Dae 7 Merely Colossal wos the speech of Arthur Mayer ot the MPTA luncheon, Shown ore J. J, Fitzgibbons, Jack McCulloch ond Mayer, : plaque rn, McLaughlin, Movie Critics”, is presented with a plaque by N. A. Taylor, to Charles “Dean of president of the Jack Arthur, 1954 Pioneer of from John J, Fitzgibbons, honored last year. DECEMBER 4, 1954 Canadian Picture Pioneers. the Year, receives award NEWLY ELECTED CREW FOR 1955 OF VARIETY CLUB, TENT 28, TORONTO Bock Row—l, to r—J, J. Fitzgibbons, Jr., Louis Davidson, William Summerville Jr. (Immediate past Chief Barker), Monty Hall, George Altman, Herb Allan. Front row—I. to r.—Rabbi Slonim, David Griesdorf, Harry Mandell (Chief Barker), Clare Appel, Paul Johnston, Dan Krendel. eutstending display from JARO, > pel SAN * Ces The Movie Trade Show won general applause last week, Shown above is the a) i