Canadian Film Weekly (Dec 24, 1969)

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Vol. 34, No. 21-22 VOICE OF THE ENTERTAINMENT INDUSTRY Incorporating the CANADIAN MOVING PICTURE DIGEST (Founded 1915) | MOE TORONTO, December 24, 1969 NFB ‘Forced’ To Charge Rental Fees For Films Austerity has hit the National Film Board of Canada. Effective, Jan. 1, rental fees will be charged on all films borrowed from its libraries across Canada. The fee schedule is based on the running time of each film. It ranges from $3 to rent a film under 10 minutes for a day to $20 for a feature-length film for the same period. The use of a film for two dayse will be subject to a charge of one-and-a-half times the daily rate, while the fee for those used for three days will be twice the daily rate. The fee for one week’s use of a film will be twoand-a-half times the daily rate. Delivery by parcel post is included in these rates. The rental for feature films will vary with each title. The decision to charge for rental of NFB films is said to be an extension of the government's austerity program. The government’s recent announcement of cutting back on civil service budgets meant that the tax-supported National Film Board would be affected, too. So much so that the government froze the NFB’s budget grant at $10 million. The Syndicat General du Cinema et la Television, which represents 419 technical and production employees in the NFB is protesting the government’s action. The SCGT contends that the film board has suffered unduly in comparison with government-induced austerity measures in other branches of the civil service. Until the situation is resolved, National Film Board branch offices are faced with the prospect of selling the same films they once loaned out at no charge. Strong reaction is expected from people who will question the ethics in having to pay rental charges for films from an organization supported by tax money. It’s Official: Warner Bros. Inc. Warner Bros. Inc. is now the name of the entertainment subsidiary of Kinney National Service, Inc. Previously, the company was called Warner Bros.-Seven Arts, Inc. The world premiere of Explosion was held simultaneously in 13 B.C. theatres, and coincided with the opening of Canada’s first tri-aud built in the Lougheed Mall in Burnaby, B.C. Shown above are Ivan Ackery, manager of Famous Players’ Capitol Theatre in Vancouver, Julian Roffman, producer of Explosion, and the stars of the fiilm, Don Stroud and Gordon Thomson. Double Premiere Launches Explosion and B.C. Tri-Aud First three-in-one cinema complex in Canada opened recently in the Lougheed Mall shopping centre of Burnaby, B.C. a suburb of Vancouver. The Lougheed Cinemas J, II and III, seating 736, 294 and 496, respectively, are owned by Famous Players Cana dian Corp. and managed by its subsidiary company, 20th Century Theatres Ltd. Aligned off a common lobby, the theatres are part of a new double-decked, enclosed shopping complex and represent the current trend in theatre design. They were conceived by the Vancouver firm of Dirassar, James & Jorgenson, architects for the entire mall, One automated projection booth serves all three auditoria, as does the single boxoffice, concessions bar and restroom facilities. At one end of the lobby, manager Sid Freedman’s office is cantilevered so as to give him a full view of the action through a wall-to-wall window. Opening of the Lougheed Cinemas actually constituted a double-premiere—a first for the theatres and a debut for the film, Explosion, a psychological action drama filmed in and around Vancouver with Julian Roffman of Toronto producing and _Jules Bricken of Hollywood and London directing. The film’s two main stars — Hollywood’s Don Stroud and Gordon Thomson of Toronto — attened the premiere and were introduced on stage by Roffman. Later, they attended a special reception in the theatre lobby and throughout a two-day stay in Vancouver met a tight schedule of press, radio and TV interviews. The official opening night welcome was tendered by N. A. Taylor of Toronto, president of 20th Century Theatres and, by coincidence, also president of Meredian Films, the Toronto-based produ (Continued on Page 7) WE WISH YOU ALL THE tue SEASON'S GREETINGS Trust Fund Appeal Launched By Pioneers One of the film industry’s most admirable contributions to humanitarium work is the Canadian Picture Pioneer Trust Fund. The committee in charge of this noble effort has launched its annual appeal for donations to help people in dire need, Without the Trust Fund’s assistance, many hapless people would be at the mercy of social or charitable agencies whose impersonal aid could do little to rehabilitate and encourage them. Any donations to the Trust Fund enables the committee to carry on charitable endeavors of giving direct help to Pioneers who, unfortunately, cannot help themselves. The Will Roger Hospital in Saranac Lake, NY has notified the Canadian Picture Pioneers that in its appreciation of grateful donations in the past, their facilities are available to all present members of the Canadian entertainment-communications industry. Any person with a cardio-pulmonary disease, such as emphysema, bronchial problems, etc., is asked to have his doctor send a medical summary and a recent chest x-ray to the Medical Director, Will! Rogers Hospital, Saranac Lake, New York 12983. At the same time, an application for admittance should be sent to Admissions Committee, Will Rogers Memorial Fund, 250 West 57th Street, New York, NY 10019. It is advised that all applicants come into the US as a visitor, and not through immigration, whether their stay at the hospital will be a short or long term. The charitable response by the Will Rogers Hospital to lend a helping hand to aid ailing Canadians deserves more than just a mention in this magazine. We can only hope that everyone associated with the Canadian film industry will open their hearts to make this annual appeal for the Canadian Picture Pioneer Trust Fund the biggest yet. Cheques should be made pay able to the Canadian Picture Pio(Continued on Page 3)