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At the Very Beginning
THE HOLLAND BROS.
OF OTTAWA USHERED IN THE WORLD MOTION PICTURE INDUSTRY
(Public Archives of Canada)
ANDREW M. HOLLAND
HE Academy of Motion Picture
| Arts and Sciences plans to build the
only movie museum in the world
that will offer a look at the kind of
gadgets devised by persons attempting
motion pictures before screen projection came.
The most modern piece of equipment to be displayed will be an Edison Kinetoscope—one like those used for the first public exhibition of movies, which was given in the Kinetoscope Parlor of the Holland Bros. at 1155 Broadway on
April 14, 1894. The Kinetoscope was 4_
peep-show box into which the viewer gazed for a few minutes after inserting 25 cents. Long lines waited to see “the Wizard’s greatest invention” and hun
dreds of similar parlors were en in.
the next couple of years.
By the time Edison’s machines were used commercially by the Hollands he had invested a total of $24,118.04 in their development, Terry Ramsaye says
45
GEORGE HOLLAND
in his “A Million and One Nights,” published in 1926 by Simon and Schuster, NY. The firm which had distribution rights paid him $200 each for them and they retailed at from $300 to $350 each.
With that commercial exhibition of the Kinetoscope the motion picture became an industry—the beginning of what we have today. “Both in England and in Europe the work of screen inventors began with the foundation of the Edison Kinetoscope,” wrote Ramsaye, who searched records thoroughly when writing his two-volume work. Others have tried to establish priorities according to their land of origin. “But
_it was from that basic attainment of the
Kinetoscope film that the magic screen of the whole world sprang.”
_ Raff and Gammon were the agents for the Edison Kinetoscope when it was ready for. commercial use. In Ottawa there were two enterprising brothers,