Celluloid : the film to-day (1931)

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62 CELLULOID smooth. It is likely that many of the cinema's best minds will be engaged in this fascinating problem and that cinematic geniuses of the future will emanate from the film of direct intention, but at the same time the task will be fraught with difficulty. There will always be certain aspects of industrial production which the tactful director must not observe, and his choice between stating the truth or sweetened advertisement will be a dangerous one. Even at the moment, I have noticed propagandist directors avoid a true statement of material and hedge the main controversial issue by spectacular effect and Tattoo-like treatment of certain incidents in order to cover up the nakedness of the facts. CINEMA AND EDUCATION Closely related to the development of the sponsored film, the use of the cinema in education must of necessity step forward to meet present-day demands. Whilst the mechanical achievement of synchronized speech has set the .millionaire movie-makers off at a jog-trot in the wrong direction, the introduction of sound has given an enormous fillip to the production of films as documentary aids to education and cultural co-operation. Hand in hand with the progress of the specific propaganda film, there must come a tremendous advance in the use of the cinema for purely educational purposes. Much ground has, of course, been covered in this respect, but at the moment of writing there is little