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Kirwan Cox
and the purpose of the other is to protect the public interest. The public interest is poorly served in the film industry.
One reason Canadian films are so unprofitable is the antiquated exhibition/distribution system. This system must be radically altered so the film producer shares in the box office revenue at a fair and predictable level. Horror stories abound. For example, Rejeanne Padovani grossed $100,000 at the Vendome Theatre in Montreal and the producer received $500. La Vie Revée did about $20,000 in Montreal and the production Co-op that made it didn’t see a penny.
We need a quota to get Canadian films into every theatre in the country, but we also need legislation to protect those films from box office robbery. We need a public distribution organization to allow filmmakers an alternative to the private distributors. Such an organization must have sufficient funding to do the job better than most private Canadian companies which are simply too small to compete with the Hollywood companies. We need to return monies from every film screened in this country back to the production industry of this country. We need government sources of financing to break the paralysis that private investors now exercise over feature production. We need imagination and action by our governments. We need a public industry and alternatives everywhere. We need a system designed for the good of Canadian filmmakers and filmgoers rather than the present system designed for the benefit of American companies.
Finally we need men of action leading this country rather then men of thetoric or we simply won’t have a countrye
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