Cinematographic annual : 1930 (1930)

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IDEALS and HARD WORK . . . together with technical knowledge and constructive thin bing have been most successfully combined to produce and perfect INKI€S. For that matteT these vital elements must be used in developing any product which will endure. The same ideals and the same hard work, the same painstaking, careful thinking and the same skilled craftsmanship that produced INKI€S aTe constantly searching for new fields to conquer in the motion picture industry. . . . That is why DIMMER BANKS, CAMERA DOLLIES, and MICROPHONE BOOMS, each involving new perfections and new standards of craftsmanship, have been added to the Mole-Richardson line. That is why "M-R" Headquarters has earned the name of . . . "Improvement" Headquarters . . . and it is the friendly cooperation of the industry which is keeping it that way If It Isn't An It Isn't An Inkie. MOLE-RICHARDl/ON'nc studio lighting equipment 94) N. .TYCAMOBE AVENUE HOLLYWOOD, CAUFOONIA m w