Cinematographic annual : 1930 (1930)

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STILL PICTURES PART IN MOTION PICTURES 247 Many times while filming a set it is necessary to photograph it with the still camera in order to redress it exactly the same, for retakes. Special make-ups must be photographed in order that they are the same day by day. The art department uses photographs of sets in order to use these sets for other pictures, planning from these stills the rebuilding or redecorating of these sets. Cinematographers often have stills shot and rushed through the laboratory in order to get a confirmation of lighting, color values and other details before shooting a scene. It is very important in this instance that the still record just what the motion picture camera is to record. In these latter uses the stills save much time and are an invaluable asset to the production. During the filming of one of the recent sea pictures it was necessary to film medium shots of a boat on the rocks being torn to pieces by the waves. This set was built in detail and hundreds of men were employed to work the various mechanisms used to truly portray this scene. A terrific expense went on hour by hour. The wreck was photographed in progression, each step requiring concentration and thought by all concerned. The daily rushes could not be seen until the next day. In order to keep the progression in their minds, the Director and Cinematographer had the Still man shoot each progression as each scene was filmed. These stills were printed and delivered on the set twenty minutes after being shot and were used to study out the subsequent progression. In this cast these stills were invaluable as a great deal of time and argument was saved, also a perfect progression could be figured step by step from concrete evidence of what had been shot. Still pictures also play an important part in trick photography, helping the trick man with double exposures of clouds, scenery and many other helpful uses. In art title work still picture backgrounds are unexcelled. It is therefore very necessary that we have good stills from a production angle. The Studio Portrait department, created a few years ago has grown to be quite a factor in the Publicity field and recently has broadened into a much larger field than heretofore. Besides the Portraits many different kinds of photographs are now made in the gallery, for instance there is the Pre-Production Art. Before the filming of a picture starts and as soon as the players have received their finished costumes they are photographed against a plain or otherwise suitable background in scenes from the play. These are used for pre-production advertising and in the making of posters and bill board lay-outs. This enables the Publicity department to plant pictures in advance of the filming and as it takes about three months before the picture appears in the magazines on the news stand it allows the producer to tell the public in advance about the film which is soon to appear. The artist in charge of the Portrait room creates ideas for magazine art and layouts to keep the magazines supplied with pictures which in turn keep the players and the title of the productions before the public.