Cinema year book of Japan (1937)

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All motion picture theatres make it a rule to close their doors at ten o’clock though the opening time may vary according to where the theatre is situated and also to the day of the week. In Asakusa, Tokyo’s popular amusement section filled with theatres of all kinds, the motion picture theatres commence business for the day at ten o’clock in the morning whether on Sunday, national holiday or week-day, but in other sections of the capital, they generally open at ten o’clock on Sundays and holidays and at noon on other days. (There are, of course exceptions in which cases some theatres in Asakusa and in other parts commence business at nine o’clock, and some outside Asa¬ kusa at eleven o’clock, on week-days.) Although the theatres of the Toho circuit have adopted a new policy of charging a uniform admission of 50 sen per seat, it is customary for all other first-run theatres to charge from 50 sen up, the price varying according to the position of the seat as well the floor on which it is. The admission, however, remains the same irrespective of whether it is week-day, Sunday or national holiday. There is, in addition in Tokyo, a system whereby the price is reduced for spectators admitted after 7-30 or 8 o’clock in the evening. The system prevails at all theatres, excepting those of the Toho circuit and Teigeki (The Imperial Theatre) which is the best in the S Y circuit, the hour being at 7.30 o’clock at some and at 8 at others. The extent of reduction is, however, never more than half of the regular admission charge (as for instance reducing from 50 sen to 30 sen). Since each program requires from 34to 4 hours to go through and the closing time is 10 o’clock, any spectator entering the theatre at 7.30 or 8 o’clock can enjoy not only more than half of the show but the whole of the best picture on the bill. It is therefore not to be wondered at that not a few people do take advantage of the reduction. Furthermore, a number of theatres in Tokyo (Teigeki and Musashino Kan of the S Y circuit; Kanda Nikkatsu Kan and Azabu Nikkatsu Kan of the Nikkatsu circuit; and Shinjuku Shochiku Kan of the Shochiku circuit) have a policy of allowing a discount in admission to students of recognized schools. There are motion picture theatres in Tokyo which customarily offer attractions in the form of a stage show or vaudeville. The most important one of these theatres is the Nippon Gekijo which, having a seating capacity of 2958 persons, is the largest in Japan. In it a spectator is able to enjoy for the popular price of 50 sen a rich bill con¬ sisting of one foreign film, one Japanese film and a stage show which is put on by the Stage Show Section of the theatre and has as its mainstay a dancing troop of some sixty girls who, entertain mostly by jazz dance and music. Besides this ensemble of girls the theatre not only has its own group of singers, special dancers and other artists of the stage who perform whenever the occasion demands, but also engages, whenever 56