New York Clipper (Aug 1915)

Aoffiuf 7 THE NEW YORK CLIPPER 19 CURRENT FILM EVENTS. BT BIK. FREDERICK ARNOLD KITUBIER. Frederlcic Arnold Eummer, auUior of.nameroas euccessfal stage dramas, Including "Tho Painted Woman" and "The Brute," has written an orig- inal five reel picture play for Worid Film, entitled "The Ivory Snuff Box." wblcb Maurice Tournear Is producing at present In the Fort.Lee etndlos oi tbe motion picture concern. Holbrook Blinn is the featured player In "The Ivory SnulT Box," trhlch Is described as a mystic detective story. It ivlU be released shortly. Judsing by Mr. Hammer's blgli class reputation for good literature, tbe fortbcomlne. World Film feature should be decidedly above tne average In toae. imresTioATOBs mat usb hbarst-bb>i.iq WEEKLY. Exclusive views Hhned of the Eaattand disaster for tbe Hearst-Sellg News Pictorial may be utilized In the . olDcIal Investigation of the canse of the terrible catastrophe now - under way In. Chicago, 111. Ibe HearstSellf News Pictorial staff wss on the scene of the disaster five mlnntea after the big passenger steamer turned over. Tbe motion Klotnres of the disaster, which carry a lesson llke- r to prevent future, accidents of this kind, were ready for general release: a. few hours-later. , BAXIBERO JOIBiS .V. lu S. E. ITORCES. ' Leon J. Bamberg has resigned., as Washington representative of the World Film- Corporation, to accept a position with the V-tr'S-E. ' Mr. Bamberg succeeded In making an enviable reputation for himself during-his connection with World Film, and comes' to tbe Big Four with a boat of friends and-well'wishers. ezpnndltnre, bnt for longerltr. tl^B betng tbe nr- ent(4>nth yeir of Its imrtlnterrupt«4 vogue. All well enough Indeed, bnt wlUi dne respect for Mr. QiBU's knowledge and judgnient, we bambl.v wish to suggest that "Tbe Old Honestead," "Uncle Tom's Cabin" and "Ten Nlgbts In a Bar Room," not to mention the perennial "East Lynne" rather overshadow the boasted loingevlt; of "Ben-Har." SNIFFBN APPOINTED GEN. 8AI.ES MGR. PARABOOUNT. Frank D. Snlffco has bc«n apoohited general sales manager of th« Paraanount Pictures Cornora- tlon. In inoi he was sdvertlslilg manager of the Wcio Tori; Teltgraph. Later he was associated with Harper & Brothers, and wltli magazhies and news- papers of naitlonal scope. He Is an experienced salesman, and he wUI un- doubtedly bring to the picture business methods which though new to It have been eminently suc- cessful In other lines. <3o abeail. now Frank, end do some managing. We're with you. BECK IS A REEl. PIONEER. A. F. Beck, veteran film man, with a large ac- quaintanceship among exhibitors throughout tbe country, was recently appointed general manager of the Mutual Film Exchange, of New York. 1>7 John R. Frenler, President of the Mutual Film Corporation. TTntll Joining tbe Mutual, Mr. Beck woR general manager of the Universal exchanges in St. T..oui9. Kansas City and snrronndlng terri- tory, a position he bad held since the foundation of that organlzotlon. Mr. Beck was flrst Identified with motion pic- tures way back In tbe "dark tent** days when be was secretary and treasurer of the Qreater Cns- mopoUtan Shows, at that time' tbe biggest caml- PATXOWA'S SCRISEN APPEARANCE AND »BBN-HDR>S'>. I^ONGEVITY. - Interest on tbe fortb;oinIng film spectacle bas<!d on the one time favorite .grand opera "Masanlello" Is perhaps greatest among 1 mnsfcal folk, who do not comprehend why. Aubcr's beautiful work bias lain dormant all these yeajrs, whereas a genera- tion ago "Masanlello" was quite 'as. popular as "Fra DIavolo" by the sanie composer.' When Pavlowa was importuned -to give her art to the screeni the question of a vehicle was all Im- portcn.t, but It wns the • Russian . dancer beriself who mado't'ie selection. Pavlowa had long cher- Isbcd tbe hope tbat the progress of .motion pic- ture production would reach a stage where ' she could be revealed to all the people as. actress pan- tomlmlst and dancer and she haj repeatedly pro- claimed that the role'of IFenella In "Masanlello" alone gave her this opportunity. ■ ■ It Is for this very reason' that: Anber's opera has been abandoned. Onty In Covent Garden- In London has It been < Included In tbe repertoire In recent vears. Always tbe role of Fenella has been the BtumbUng block, this Is'so trOe that Pavlbwa's Impresario, Max Hablnoff, had' planned to present the opera In London this yoar with Pavlowa, as Fenella, but the war conditions caused postpone- ment. Pavlowa, however, was rot-prepared for the tre- mendous task which the filming of "Masanlello" entailed. Little did she dream of the' Immensity of the proposition wbeik she afllxed ber- signature to the contract: The ink was not dn- on that im- portant document before thc< nracninery of the Universal yras moving. - Tlie' flrat thing was -to de- cide on who would prepare the scenario. IiOlS WEBER CHOSEN AS DIRECTRESS. To Lois Wfber, cn;9.tor of: "nyj»crltea,V was allotted this Important work, and-that'it was a' difficult task may best be understood. from Mlsa Weber's own words: "I got little from - Oie ,opera; Itsetf," s^ye' the great character of Fenella, - Old tlme.opera goers will be amfized when they see tbclr favorite on* the screen. Probably no-opc-n manager ever spent more than $5,000 on .''Masanlello. - It will cost tbe Universal heads a quarter of a million dollars, not counting what Pavlowa gets, for of that 1 know nothing." To llnstrate what this outlay means one has only to point ont that It cost $100,000 to prodnee "Ben-Unr" on the stag<^. which. acCObdlog to Bob- wt Oftu, holOg tho World's moMi mot oaijr for Til MmpaDT tben en the read. Be ttu ala> with Che Bostock-Ferrarl Carnival Compaoy and sev- wlth many of the men wbo are. to-day foremost In the same ruggrd school aiid ^t the same time Wttb many of tbe men who are today foremost In motion picture ntfalrs, Later, Mr, Bec\ became Identified with Oeorgp Eleme, when the Ulograpb was tbe leading Indc- prndent He organlzvd and managed the Central Film Service Companv of Indianapolis, CInctnnaa end Loolsvllle, handling the productions of tho Motion Picture Dlstrlbtitlni: and S.Ves Company, until tbe formation of the Mutual and Unl- verMl, and at dllferent tlires owned nnd operated the Rex, Fountain and Riverside Theatres, alt mo- tion picture houses, and also two small film ex- changes doing a big buislness In commercial films In the Indianapolis territory. PIRB CUIEPS EVTERTAIKED. During the Exposition a benfit was glvm to the Bon Francisco Fire Department, In tbe Interest of its fond for entertaining the (ire chiefs of the United States and Canada, at which many noted stage stars i>erformcd, among them being Davlil Warfield and Al. Jolson. A Power 6A motion pic- ture propecting machine was loaned and operated by H. W. Horn, tbe Power's representative at tho FTilr, and the Vltagrchp picture. "The Locked Door." was shown, llie machine was placed In tne central box of the theatre, and It Is a fact of some note that no booth was used, by permission of the Chief of tbe San Francisco Fire Deparament, tbjs demonstrathig tbat the machine was absolutely fireproof, PITLLINO EDDIE FOY'S OLD STUFF. 'Hnghle Mack, the Vltagraph player who weighs approximately the eighth part of a ton, Is still in- tent on playing Romeo. He hopes to be able to an- nounce bis complete supporting cast In a few days, and has already selected Flora Finch, a fellow member of the Vltagraph Big Comedy Pour, to play Juliet Page Charlie Chaplin, someone, he may want to play namiet. WORLD FILM CORPORATION IN By PAUL McAllister A WILLIAM A. BRAOY FEATURE FOR FURTHER INFORMATION COMMUNICATE WITH THE NEAREST BRANCH OF THE WORLD FILM CORPORATION ttWWMB J. BBLZNICK, Vlco Prosldent and Oemorsl HsBa^er 130 West 4eth St., New York City, N. Y. MtAiioitaa avjguvwnaiaa