New York Clipper (Aug 1915)

Aagaa 28 THE NEW rollK CLIPPER FAMOUS PUYERS TO BUILD $1,000,000 S TUDIO IN NEW TORE. BIG FEATUKE CONOKN SELECTS STTE ON MARBLE flEIGHTS CONTAINIRe 31 OTYLGTS. The Famaofi PIsiycrii Film Co. 1a£t week, througb. its rsUt repreEentatives, consnminated the pni^ chase of thtrty-ODe city lots, situated on Marble H«l2hts. which embraces tbe tcrrltorr Id and aronnd West Two HuDdred and Twenty-fltth Street hDd BTMdway, New York City. 7160,<X)0 was In- volved te the tranMctloD. 'On the land purchased by the pioneer feature concern the largest studio In tbe Fast will be erected. The -esrlniatcd -cost of the vast picture prodndng plant, wlilch vrni Include extensive labo- ratories, fac'orles, clienilcal plants and like f.icil- Itlee neces.'iarT to the nanufectore of raetio!) pic- tures, approximates $1,000,000. One of the fcatuies that will be peculiar slone to the establishment of the Famous Players ne^v upper Manhattan plant ivin be a dim vault built In tbe natural rock formation In bock of the studio. This vault will be assirredly flreproof. owin? to Its novel construction, and what micbt be aptly termed an Impregnable receptlcle for the safe storage of the iTAmotis Players Invaluable i>effattves. Another feature "will be a special experimental laboratory presided over by that vrtzard of motion photography, Edwin S. Porter. Mr. Porter, who Is the treadiirer and general manager of the Famonfi riaycr.s, will devote much of his time at the new plant to the development of better methods In negative production. Adolpb Zukor, president -of tbe Famous Players Film Co., Issued 'the following statement to tbn nowftpnpers la^^t wock regarding the projected $1,«00,00D studio and plant: "This Initial Investment Is only the Inception nf a tremendcmn constructive plan wblch we have been -developing for some time past. It Is our puri>o9c to ODeato the largest and most comprehen- sive prodnehig plant devoted to motion pictures In the world, and to do It witbto New York City, regardless of tbe expansion of our activities else- wbt>re. Tbe studios and open air stages will be so designed and constnicted a9 to permit tbe ade- quate «nd facllo production of every type of fes- ture. The nnusuaf situation sccnred oy ns permits us to obtain n variety of woodland, park and marine scenes with little effort. Those advantapwi are Increased by the fact that we are w-lthln the city, and tberetbre In constant contact with metro- politan environment, when subjects require It. "I believe the nndertnkln? of this vast enter- prise Is the most nnljstsintlal Indication of o-ir con- fidence In tbe motion plotnrc Indnstry and Its durs- bfiJly. ^ "When. recentl.v. w<> closed a. contract with the Paramount Picture.": Corporation for twenty-five years—the longest period ev.?r covered by a con- irftft In the amusement world—we were convinced llial the featun* motion pirtnre bod become u stan- dard part tbe inoflrem world of art. and woiilft live forever. It Is in ordec aot only to Insure (he cndnrance of tb* feBtnr<^, bnt to advance tta merit constantly ond to in.i;te Its chances of Im- prcxement virtually Illimitable, that we are to erect the most complete gronp of buiTdlnps ever yet con- t"rar.iated for the protlii' tlon of motion pictures. •'Tha corftructlon of tbe various studios, labora- tories and fRrtory buildings will, of coifTse. bft . iindT the direction of Kdwhi S. Porter, who hn!rt the ndlson frtndlos (one of the first practical pro- dnclng plarts lii America, wtilcb hns been con- stnntlT nntillzed for twelve vonrs with onl.v minor changes), tbe Ret studios and the present Famous Plavers studios. "Tals extorsive building plan by no •tnesns signifies fhe cnrtallment of oirr stndio plans tn Csll- foniia or •broffrt. .*fter the Fforopeim wnr, we w'.tl In all probability complete the plans Inaugurated a yc«r azo for the erection of an elaborate studio in Lind>n. Tor fheporpose of prodnehig pret««ntlotM tr.ti>s.contInental subjects, snch as 'The Eternal Clt*.' RIALTO AND AMERICAN STAR FEA- TURES NEWTHREEfffiELSPEQAlS MUTUAL WILL OFFER, "Itlalto Star PVatiircsi" Is the brand new brand name -im tbe Miitnal's brand new $8,000,000 pro- gram. Tbe Klalto brnnd Is tbo .ippelallon chosm from the three reel Broadway star fentiire.<i prodnced by tlic <Jouraont Company for release on the Jfirtnal Ftim Corporation's regular program. This new naoic put.*: an end to tbe foss over Tbe '•Kntekerboeker S>tar Pi-Rturea" t>rttiHl. lU.itto o=- curred to the Ntntual chiefs as a happy tbousht, after Bracb prayerful consldemtlop It Is calcu- lated Tn carry nil the atmosphere elf Brnaftwn/ with li and to breathe a perfume of cl?.s3 around it. The first reloase under the TMalto brand will he "ITie T'neTT)iH't''a Islex."' with FaaJn '^rtneff. f:i- nions nroadway star, as the lead. This star thrw^ rcnler will be released on the repiilnr projrnrm to Mutnal exYilMtors, Sept. 8, nnd wHnnut extra rental cbarge. Tt Is an expression of the new Mutual polcy of nn nil feature program, <ati «n- nonnced by ProKldont .Tohn It, FTeuler. PaTHcnlar stgolflcancc Is attached to this re- lei'se vndcr the Rtajto brand becanse of the con- dcnaed noaHty- otferlog. So many features whlc^h could more artlstleaViy he presented In less are Padded to four reels. The sponsors of tbe RIalto brand promise a meaty, virile three Wiel festnre. evorj' reel and every scene fn?l of drama ttc po- teney. Jfett on tbe lift of tbtvi reeTers -wfll ^■ome "Shor- ty's Ranch," a Broncho rolease with enough thrUl In It to entertain,even tb« most .jaded film foa'a apatite. It win be released Sept. 15. Then comes an American star feature in "TIM Great Question," produced by tbe American FUm Corporation for tbe New Mutual program, to be re- leased Sept. 1& In ' The Great Queetloa," Harold Lockwcod and Mac Alison ore starred. This is Ok' first time such a prominent star as Harold I;oekw»od has appeared In n tbrcc reel protection. HEW (ZNSOR BOARD FOR DA LLAS^ f EX> GOBHrrrEEOF seven wel deiebhire FA TE OF FIL HS. A deliberative bo<^ of seven solons Instead of one Judge, as heretofore, will hereafter determine whether a film may be shown in Dallas, Tex., or vice vena. The ordinance changing the censorship regula- tions of the Texas metropolis Is In several ways much more liberal than that under wblch picture producers beretofore operated. Judge McCormack. a prominent dtlzen and dis- tinguished lawyer of the Sonthwest. spoke In favor of the film people against tbe adoption of a too stringent censorship ordinance, at a meeting held In tbe Municipal Bnildlng, a couple of weeks ago. Secretary Babcock, of the Chamber of Commerce, was another who earnestly voiced the sentiment of the exhibitors and exchange men's war against rigid renila Lions. The Rev. J. F. Smith, a clergyman, took the antl side of the argument. The new ordinance calls for tbe establishment of a board of appeals, and on tbe whole la con- sidered a vast improvement on the former method of censotEhlp. ^MY PARTNER** AND "THE <3TY/* FORTHCOMING WORLD HLM PRO- DUCTIONS. • For tbe past few weeks Burr Mclntoeb and bis cast, including Marie Edith Wells, have been hard* at work In a secluded part of New York State on a picturliation of Hartley Campbell's old time drama, "My Partner," which Is scheduled tor re- lease on the World Film program. Burr Mcintosh himself plays the part of Joe Saunders In the film, which was directed by Fugene Sanger. Mr. Mcintosh und the company have now re- turned to New York with the negative, a fine col- lection of etins. bronzed .tklns, and a wealth of ■ontlmlsm In Tespert of the picture's prospects. The &ne old play will, It is expected, prove a regu- lar thrtller In Aim form. "Tbe City," the well l:D0wn drama which Is to be produced as a motion picture by Edwin .\ugust for the F. flny Comstock Photoplays Company, will be cast this week. .Mr. August has made the (statement that be prefers To handle o?ution picture artists rather than play- ers from the leL'ltlmate stage In the pictures which he will produce for the Comstock Conipony, and tiiat be will choose an all-star cast of well known screen favorites for "The City." Mr. August will be at tbe Klnemacolor offices at two BrondwQv thte week, and nsks that motion plcttrre Stars who would like to try for the picture sec him there. "The City" will be released through the World I'^Iio, 17 Grabam, at prasent osalstant to John R. Freuler, president of the Matribl Film Corporation. Of late Mr. Martin bad bem eillployed as travel- ing exchange manager for tbe TJnltGd Film Scr- Tlcc, covering most of the territory lying between tbe two oceans. -On Us letun from his lait WMbis trip, Mr. Uartla was retained by tbe OaAmont Company, apa la at ivnoK busily engaged in Us new work. Mr. Slaztia «IU be in constant touch with a number or jcaodient Bnedway stars, and wUl sparr oeUaer 'Ua* oar elTort In .oeenrlng tbe bvst avall- aUs taVBt 4cr >he Rloito Star F^tnfes and the oOs^-OMBMnt prodnctlom: irtilrb arp to plav .so cww^lraogi A fart tn tbe Matna> ngnlar program. MARTPICKFORD CHOSEN BY ASBURY PAIS AS OTTS GUEST OF HONOR xisojmmsiss. babypa!udl CCNTAVR BirSVX'ESS OFPICBS MOVBD TO MSW YORK. Tbe offices of the general monaKerond tbe public- ity department of the Centaur Film Company bave been m>vcd from Bayopnc, N. 3.. to 46 West Twcn- tj-Tbnrth Street. New York City. Tbe change In location was made to handle more npcdttlonslj- The vast nrnonnt of b->?1ncss Incident to tbe Increase In tbe iirodiictloos of David Ilora- 'ley. who is ot tbe bead of the Centaur Film Com- pirry end tbe Bostock bungle and Film Company, tbe entire ontpat of wbl<-b goes Tbroagh tbe Motnni •l-'im -Corporation. TT«Tloo8 to bis alliance witb the Wotnal. Mr. Borsley released hot one single reel comedy a week. Under Ills present arrangement, liowever. be wfn releoee four brands. lie Is now releasing weekly a single reel comedy under the brand name «f <5ub eoraedy. Id which George Ovey, who In tbe spacf of three months made a big name for him- self as a comedian, Is featured. Milton Fabroey Is director. Aboat the middle of September Mr. Ilorsley will release bis Srst afDimal picture, which win t>e tn two reels, and feature Tbe famous Bostock aggrcga- Tton ot perfonntng animals. Late In Septrmtxr tbe first of the Ilorsley three reel subjects will be released, and this will be followed by the Srst of tbe liorsley Mutual Ma'Sterplctures In four reels. Broatfway ^tnrs will be presented In tbe.se tntoK Tbe one, two and three red pictures will be -fllTDed at Mr. norH>ey*s new MtudLo In Tjob An- geles, which Is well provided with facinrles to accMmnfldate tliese companies. The Masteqilc- tures win be "niu'le at the Ifayounc studlua Qlary Pickford, tb» tnriSt popular mntlon picture star In tbe world, whoso amaalng photographic per- sonality has caused bor to be calle<> "tbe spirit of the Rcieen." formally accepted the Invitation of .Mayor Clarence E. F. Iletrlcli, of Asbury Park, to tw tbe city's gneKt of honor dnring tbe sliver Jubi- lee baby parade that was held Aug. S3 to 25. The request for Itllss PlrkfordS presence at Ibh. Inter- esting occasion was made In resnonso to a demand of tbe public of Av.biiry Park, who bad been asked to state their preference of tbe city's guest of honor by Individual t<iilIol. This Js probably tbe Ursc time thot a motion picture star has ever been ex- tended such a signal br>nnr by tbe olBclals of n citv. nnd In all the twenty-five years during which the City of Asburr Park has unniially celebrated ii baby parade. Miss Plckford Is tbe Ursi actri'.is u be tendered this preference. In Mayor Hetrlck's letter of Invitation, he- wrote : "Believing Miss Pli-kford to be the IrtDi of the children as well as of the grown people the world, it nHords me great pleasure to tnvlte her to. be present at this "Sltvor Jubilee' of the children as Ihelr guest of honor, as well as the guest of the City of .^sbury Park." Adolph Kukor, president of the Famous Flayers Film Co., under whose -management Miss Plckford has appeared for the last three years, arranged .i novel feature for the occasion In an exhibition of tbe I'amous Players Qlm version of the children'.^ classic, ••Cinderella," starring tbe screen Idnl. which will be pre.iented«ot one of Asbury Parkas leading photoplay thcitres. at which the little stH' ^vlll pre!<ent to the lucky baby whoD» .*be selecti^. .1 beautiful portrait of herself, autographed, "To .Mv Favorite ISaliy." The Haby Paiado that terminates the carnival scaiJon or Asburv Park each year Is of Interna- tional Interest. -It attracts people Interested prac tically or sentimentally, in the welfare of hahlv. from all parts of the world, and -for a generation it has held a ploce In tbe hearts of all the peopl» In the country. Many governors and statesmen of other parts of the ronntry attend the occasion, nnd the present relcn ot the hahles Is of uniisun> interest because It marks the silver Jubilee of th<- Inception of Ihl-; event. Another factor of unusual Interest connected with the event Is timt Miss Plckford was born three years after .\!<bur7- Park began the pmctlcn of paying liables of the city tribute by an annual baby parade, twenty-ltve years ago. MIks IMckford will be accompanied to Anbury I'ork by her mother. Mr. and Miw. Aclolph Zuknr. Daniel Frohm.tn, T-Mwln S. Porter, Albert A. Ksiif- msn and B. P. Schulberc. of the Famous Players Vtim Co. SOL. L. I.BSSER ADDS STAKDARD PRO- ARAM TO -HIS I4HRVIOE. Al. LIcbtman. vice president and general mana- ger of the Standard I'hntoplay Distributors, Inc. eendK word from the Coast that Sol. I,. I.es<<er. Fresident of tbe .Ml Sbir Features UUtrlbiitors. DC. handlhig the Metro program In California, Nevada nnd .\rlzono, has completed arrnngements tn serve the Standard program to the theatres nf tbe above territory tbrongh bis well known (iolden tiate Film Exchange Id San KrAocIsco. Sol Lesser has looir held a high poHltl'tn In film alfn^rs, nnd bis activities bave •mode themnelv*»R felt nn forcibly In New York and Chicago motion picture circles as thy have In the Wi'st.. Ills frefliient trips from Coast to Coast kepp him In closi touch with tbe rapid changes of tbe busi- ness In every territory, and he I'as long been con- sidered one of the moct expert exchaogrmeo In the country. The fact that the destinies of the Stand- aru Program for California, Nevada nnd Arizona nre In his hands, assures It of the tienefltH of live v-irc methods and ypcaks well for the policy of Al. LIcblman and the Warner Vrotbers. who are using their well -seasoned Judgment to select re- spnnslble exchanges for Standard Program dlstrl- biitlon In every territory. W. IJchtKan \^ now on his •way to the New- York -beod<)uarten>-»of the standard, and nn Inrer- esting announcement Is promised fur the near fu- ture. JOm S. MARTIN TO I>RODL'Cl!: «I.%T,TU TOATl'RKS. Jobn S. -Martin, n roan of -wide experience In the motion pictnro Indibstry. who recently Joined f<»rce!> wtth -tbe tiaumont Company, will devott- practleally all -«f tAtt t-tnte In thv producing of tl>e RIalto Star Features nni the Itroadwny Star Come- dies, two of tbe new Gaumont productions to be re1ea«eA eVcVnatvcIy tbrongh the Mutual program. 3(r. Martin entered the motion picture buslnesK In a rather auspicious manner about seven or etgbt years ogo. wbrn be packed a nnmber of fltms iipder bta arm and started out on an Inde- penOenft ton.- of Th* ITDltei) states, booking as well •ss aavertrsltts "l** 1*'m'e. ShoriTy after completing this journey he became afilllated 'w^itb J. C. Wehsteh CAMrnEM,. who plays tbe role of -flrmt •Morris. In "Ploi and CoODti»r-Plot." a oii<» re<»l AroerliiiD ■•llraiity" film, to l>e releasetl Sept. 7, Imx Jnst liei'n the Hurprlwi'd nnd pleasi-il n—Iplent of a tM-Autlful pn'Si*ot from an unknown admirer. .\!l .Mr. CampU'll knows of the origin of the t;lfl Is that the parcel wax puxlmarke<l. "<'<hIv. Wyoming." nnd that the conteutH. n bi>aull(ully woven horve hair bridle. nn«:t flttlugly adorns the head of his famous horse, "Chestnuts." FILM. AND SO^e S1.IDBS. A Big Bednctlon la Films; Fine Reels. %i to $10. Have Western and Indian Reels. BONOSUDr.,<;.Mc. toSlaseU Power's Do.» Ha- cnine.tao. Also oi her cheap macnines, VodefB" Cal- cium Making MachlncH. $!.■>. I also bur flim slides and Machines, If good. G. F. GALLOT, IS Eighth Ave.,N'.V.