Close-Up (Jul-Dec 1928)

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" The best voice in a wilderness of films'' That is what a New York motion picture man has said about The Film Spectator, edited by Welford Beaton and published in Hollywood. Two years ago Welford Beaton conceived the idea of a new magazine devoted to the production and criticism of motion pictures. It was to be a publication that was different from others — one that did not fear facts — one that might not always be right, but one that would be courageous and honest. Now The Spectator is acclaimed by public and press and Mr. Beaton is referred to as ** America's most discerning motion picture critic ". He tells the truth about pictures and the people who make them with rare ability. Hundreds of heartening fetters of commendation have been received. Here are some of the comments : ** Read The Spectator ? Of course ! Where else could I find the same spirit of courage, conviction, and joyous contempt for consequences ?" — SAMUEL HOPKINS Adams. ** I read the Film Spectator with increasing interest. There is vigorous and excellent writing in it." — H. L. Mencken. ** The Film Spectator reveals its editor as a writer of practically perfect English, and as a man with an analytical mind, a sense of humour and a profound knowledge of the screen." — Arthur D. Howden Smith, " I naturally receive many magazines — all deadhead, bye the way, except The Film Spectator ! — but the latter is the only one of the lot I read, or have read, from cover to cover. And that is not because I pay for it, either." — STEWART Edward White. " The numbers sent me confirs Mr. Ralph Flint's suggestions to me that your magazine is truly the best voice in the wilderness of films. Not only do I find your judgments honest, but they are penetratingly just." — Symon Gould. Executive Director, Film Arts Guild, New York. ** I find more sound sense in what you write about the present situation than in anything that has ever been said or written about it." — ^JOHN W. RuMSEY. (President American Play Co. Inc., New York. *' Welford Beaton is America's most discerning motion picture critic." — London (England) Express. " Welford Beaton ... a literate writer of motion picture criticism ... his opinion has been uniformly sound." — New York World. Subscription for one year $5.00, foreign $6.00. Single copies free on request.^* THE FILM SPECTATOR," 7213 Sunset Blvd. Hollywood, Calif. Please find enclosed $ for yearly subscription to ** The Film Spectator. Name Address