Close Up (Jul-Dec 1929)

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CLOSE LP With proper preparation, foresight, and knowledge it might easily have been made for less than one-fourth that sum. As a picture it lacks any of the elements of greatness. Its one redeeming feature is the spectacle of the race, which is undeniably a masterpiece of cinematic craft. And this, together with a clever exploiting of the stupendous cost of the picture, has ''put over " the film and made it a success. Why, then, be critical of Hollyw^ood extravagance? On the contrary, its exploitation as a means of turning a deficit into an asset — of raising a mediocre picture to the rank of a superlative production — cannot but challenge our wonderment and admiration, if not our envy. As already stated, Ben-Hur is not an exceptional case, save for the actual amount of extravagance and incompetence involved. Cinema history abounds in these examples of waste and prefatory failures in the filming of eventually successful pictures. Nor have the talkies, despite their inherent demand for more careful preparation, brought about any appreciable modification of this basic characteristic condition. Sometime next year the world will be regaled w^th a colourful musical production, under the probable title of The King of Jazz. It will be built about Paul Whiteman and his famous jazz orchestra. According to schedule, it should have been completed by this time. As a matter of fact, it has not yet started and has already cost its producers, the Universal Company, not less than three hundred and fifty thousand dollars. The terms of Universalis contract with Whiteman offer an interesting example of the extent to which producers will 412