The theatre of science; a volume of progress and achievement in the motion picture industry (1914)

76 Cl)e Ci)eatre The unvarying standard of excellence which has marked the products of the Great Northern Film Company, ever since its advent into the field of cinematography eight years ago, has placed it in an enviable position in the fore rank of manufacturers who regard quality as an asset precious enough to be safeguarded. It was the Great Northern Company that first introduced the multiple-reel subjects in this country, and from this beginning sprang the feature of to-day with its still-growing possibilities for the future. Having been the pioneers in this productive field of the motionpicture industry, the Great Northern Company, quite logically, has made it its aim to hold its progressive stride. The result has been a succession of remarkable photoplay productions that have been acclaimed hy reason of the distinguished personnel of the players, the wise selection of subjects and photography which has set a standard in cinematography. From the first multiple-reel subject presented, the result has been a succession of productions out of the ordinary. The forthcoming presentation of "Atlantis," adapted from Gerhardt Hauptmann's novel of the same name, is calculated to establish a new record by reason of its magnitude. The product of the Great Northern Company is manufactured in Copenhagen, Denmark, where five studios and an extensive plant are kept in constant service, supplying the world-wide demand for multiple-reel productions, absorbing photoplays, comedies and scenic subjects. The principal actors and actresses have been engaged from the Royal Theatre of Copenhagen, as well as from other European centres of dramatic art. The natural scenery in the suburbs and the country surrounding the quaint Danish capital, together with the rare atmospheric conditions,