The theatre of science; a volume of progress and achievement in the motion picture industry (1914)

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240 Cf)e Cfteatte was not discovered till she faced the camera for the theatre of science. As for Mr. Bushman, I can only say that with forty years of close observation of things theatrical, I never saw him act on the stage and never heard of him as an actor in the flesh, but there are a score of presentday screen celebrities who never trod the boards in their lives. Bushman, like many others who found fame and fortune in the studio, is one of the expert directors, and not infrequently produces and even writes the photoplays that he is featured in. The successful outcome of the Edison-"Ladies' World" affiliations was not long in attracting others. As I am writing now the Edison Company informs me that it is releasing a photoplay in serial in association with the "Popular Magazine," but the most extensive prolonged publicity campaign in the history of the theatre and journalism, combined was that inaugurated in 1914 in Chicago, whereby the Selig Polyscope Company, of which W. N. Selig is the head, and a group of big city Sunday newspapers, extending from coast to coast, collaborated for the purpose of presenting on the screen and in the countless newspapers a serial fiction story written by Harold MacGrath from a scenario by Gilson Willets and visualized in the Selig Studio in Los Angeles — "The Adventures of Kathlyn" — the longest photoplay that had been released up to the time of this writing. Two reels constituted each of the twice-a-month releases, save the first of the thirteenth, which required three reels, the complete production being in twenty-seven reels. The tremendous publicity through the weekly installm.ents in so many important newspapers marked a new era in the film industry. One of the Chicago