The theatre of science; a volume of progress and achievement in the motion picture industry (1914)

Record Details:

Title:
The theatre of science; a volume of progress and achievement in the motion picture industry
Date:
1914
Publisher:
New York, London [etc.] Broadway publishing company
Volume:
The theatre of science; a volume of progress and achievement in the motion picture industry
Leaf #:
000481
Language:
English
Collection:
Books
Format:
Books
Contributor:
Cornell University Library
Sponsor:
MSN
Coordinator:
Media History Digital Library
Description:
"Edition of 3000 copies ... Autographed edition."
Date Added:
July 19, 2022
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290 Cije Cfieatte CHAPTER XIV. Few motion picture exhibitors have indicated by their mode of business procedure that they were prepared for the changed conditions that have prevailed in the field of the silent drama during the past year, but there are, perhaps, a half dozen gentlemen who practically from the outset of their film activities adopted high-grade methods, both in the exploitation of the productions on the screen and in the effort to present them in an artistic manner. At least two of this class of exhibitors have operated on lines so different from the ordinary head of a photoplay house that one may often hear them referred to as "Impresarios of picturedom." S. L. Rothapfel, now in complete control of the productions at the new Strand Theatre, attracted nation wide notice through his conduct of photoplayhouses in the West, particularly in Chicago and Minneapolis. It is a fact that in every theatre directed by Mr. Rothapfel, except the Strand, the prices of admission have been the highest charged for pictures up to the time of his regime. He was the first, I believe, to adopt an insistent policy as to the musical accompaniment, and that splendid or