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PARTICIPATION
Now, the radio world knows that you Break¬ fast Clubbers not only listen to your favorite program on your Blue Network Station, but that you go out and campaign for it. We were all very proud of the way you participated in the Charter Membership Drive and the Contest for New Listeners in the spring of 1944.
Don looked forward to your usual enthusiastic response, but, frankly, neither he nor the post office were quite prepared for the deluge of mail which poured in when the first announcements were made. Experts still blink when we tell them
Don helps Pat Conlon, Quiz Kid, when he made a guest appearance on the Breakfast Club fill out his application for a charter membership card.
Left to right: Mrs. Dorothea Harris,
Mrs. Beth McNeely, Mrs. Frank Whise.
that 875,000 of you applied for charter member¬ ship cards in the first u eek.
That’s a record you can he proud of, for, as far as I know7, in the history of radio no other audience has ever responded in such great num¬ bers in such a short time. You may remember that the offer had to he withdrawn after the first week because the post office and the Blue Net¬ work staff couldn’t keep up with the flood of requests.
This must have been a disappointment to many of you who had planned to write for your member¬ ship card during the second week. Don is sorry about this, but perhaps, after the world returns to normalcy they will be able to work out some plan so that all of you may have membership cards.
A total of 113 awards, valued at $4,700 in War Bonds and Stamps were given away to charter members and new listeners. Mrs. Dorothea Harris of St. Petersburg, Fla., won the contest and $1,000 in bonds, while Mrs. Frank Whise, also of St. Petersburg was awarded an identical prize of $1,000 for being the charter member who helped the winner with her entry. In the picture above, that’s Mrs. Beth McNeely, director of women’s programs at WSUN in St. Petersburg, announc¬ ing the good news to the winners.