20th Century-Fox Dynamo (August 5, 1939)

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j History is being re-written and made anew in this great industry of ours. That is true of every phase of our business—and the man who misses the new opportunity that this fact reflects is letting himself in for a lot of unnecessary grief in the future. Today is the day when you set into motion the ma chinery that will govern our earnings for tomorrow. Today is the day you must avoid those weaknesses that hamper earning power tomorrow. There is only one analyze the requirements and possibilities of that future. TODAY IS OUR DAY! k-By HERMAN WOBBER-J way to safeguard the future—and that is to That is not difficult for us! Our yardstick is the best product this company has ever released in any one season. We know definitely, being better in- formed than any other company, what we will have to offer. We know what the cost will be. And we know that the returns will depend entirely upon the earning capacity of the contracts we are now negotiating. \ \ Today is our day—-and when I say "our day," I mean that now is the time for seller and buyer to arrive at terms that are equitable and that will enable us to secure our just and full share of the earnings from our product. And we know it will be greater than in any season in the history of any distributor.