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I I TREAT DELUXE Critics in cities where "How To Marry A Millionaire” had opened up to press-time agreed that comedy "is an impressive dem- onstration of the versatility of Cinema- Scope,” as Harrison Carroll concluded in The Los Angeles Herald-Express. Typical of what other reviewers thought, Mr. Carroll observed: " 'The Robe’ was spectacle, but 'How To Marry A Mil- lionaire,” while utilizing spectacular shots of New York and of snow-clad moun- tains in Maine, is essentially an intimate comedy. If 20th Century-Fox doesn’t have the laugh hit of the year in this howl-a- minute comedy, then I can’t pick them any more.” Equally enthusiastic about the ver- satility of the CinemaScope process, as mirrored by "How To Marry A Millionaire” have been critics in Pittsburgh, Buffalo, Boston, Philadelphia, Albany (N.Y.), Syracuse (N.Y r .), Memphis, Indianapolis Cleveland, Washington (D.C.), Oklahoma City, Baltimore, Providence (R.I.), Salt Lake City, Portland (Me.), Denver, San Francisco, Seattle, Chicago, Minneapolis, and other representative cities. Not only that it, like "The Robe,” has en- joyed the highest audience and critical acclaim, but perhaps of greatest moment and significance in an evaluation of "How To Marry A Millionaire” is the examination of what CinemaScope does to and for the story and its production. Motion Pic- ture Herald concluded: "Let it be said here and now, and for all to take heed, that Spyros Skouras’ favorite offspring in motion picture technique scores decisively, even brilliantly, in chief support of a tasty, smart and scintillating comedy of gals, guys and millions.” Box office summed up: "'How To Marry A Millionaire’ invites many conclusions, the most arresting of which is irrefutable testimony to CinemaScope’s flexibility as concerns the sub- ject matter it can impressively embrace.” Hollywood Reporter said: "Chalk up another smash hit for 20th Century-Fox. Great as was * v Harrison’s Reports reported: "It is a box- office natural from all angles. In CinemaScope it has an added quality of fascination.” 'The Robe’ this picture answers all questions. The intimacy of the tight comedy is all there, in- terior scenes take on more vitality.” Daily Variety observed: " 'How To Marry A Millionaire’ is a showmanly combination of en- tertaining story, delightful trouping and squeeze lensing sure to give 20th-Fox its second straight CinemaScope money-maker.” Film Daily headlined: "Top showmanship on display here! Nunnally Johnson has brought in a fine production. A dish that will be absorbed with huge gusto by a considerable audience that will be absorbed with high gusto by a considerable audience that will form lengthy ranks for a first hand view.” “ MILLIONAIRE ” A CINEMASCOPE