We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
EDISON
Phonograph Monthly
PUBLISHED FOR TRADE USE ONLY BY THE NATIONAL PHONOGRAPH CO.
VOL. l.
NEW YORK, DECEMBER, 1903.
No. JO
The National Phonograph Co.,
ORANGE, N. J.
NEW YORK : 83 CHAMBERS STREET.
CHICAGO : 304 WABASH AVENUE.
SAN FRANCISCO : 933 MARKET STREET.
ANTWERP : 32 REMPART SAINT GEORGES.
EDISON PHONOGRAPHS AND RECORDS.
All communications to THE PHONOGRAPH MONTHLY should be addressed to the Advertising Department, 83 Chambers Street, New York.
N
N
The Record Situation I
Advance List of Edison Gold Moulded
Records for January 2
Always Protecting 3
A Story Without a Moral 3
No More Advertising in Edison Phonograph Monthly 4
Phonograph Holds the Secret of the
Mojaves 4
The I. C. S. Language Courses 5
And Better Lists To Come 5
Printed Matter 6
Among Jobbers 6
Partial Shipments 6
Cheap Plan for Carrying a Stock of Records 7
Phonograph Art Calendar 7
Trade Advertisements and Novelties 8
Dealers' Comments in Brief 8
Made Here and Heard in Germany 9
Record Shipments 9
Personal 9
Dealers Suspended in November 9
Comments on January Records 10
I. C. S. Language Outfit Requires No
Initial Quantity II
December Advertising 12
Suspended List, December 1, 1903 13
Jobbers of Edison Phonographs and Records 16
THE RECORD SITUATION.
Every day makes it clearer that there are now two classes of cylindrical records — the Edison Gold Moulded and the "steen cent" kind. We believe that there is a large market for both and that neither will interfere with the other. There are a large number of persons who will buy nothing unless it is cheap. Quality is of little consideration. So it will be with records for talking machines. As long as the record has on it the music they want it is all that is necessary.
On the other hand there is a larger number of lovers of music with discriminating powers who will buy nothing but the best to be had. To them quality comes first. If a record pleases them its price is not considered A good record is a constant pleasure; a poor one, an abomination.
From the latter class the National Phonograph Co. is getting the largest business in its history — a business that now exceeds its factory capacity and that threatens to exceed even the extensive enlargements now under way and planned for the future.
Dollar watches are made in large numbers but their sale and use never affected the marketing of better goods. More high grade watches are sold to-day than at any time in the history of the world. Hundred dollar typewriters -increase in number daily, and yet many cheaper machines are to be had.
So with the Edison Gold Moulded RecordMade by the best process ever invented fof the purpose, a process used by no other manufacturer, and one that insures the best possible quality and most uniform results ; made by the leading record making people of the world and under the direction of men who have devoted most of their lives to a study of the art; upheld in price by the fairest system of its kind ever devised in the business world, the Edison Gold Moulded Record will continue in its successful career, with the admiration of the buyer and the respect of the Dealer.
THE ADVANCE LIST OF JANUARY RECORDS APPEARS ON PAGE 2. FROM IT. NO OTHER ADVANCE LIST WILL BE ISSUED.
ORDER