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Edison Phonograph Monthly, June, 1911
Independence Day Displays.
In two sizes, No. 9-A for large service and No. 9-B for small.
There is one true American day on the calendar and that day is the 4th of July. Upon this day friends and neighbors gather to celebrate the birth of our republic and country folks who haven't seen the city since circus day will be strolling past your store. Thousands of pleasure-seekers flock to the city
which terminates in tinsel stars of rainbow colors. "Edison Records — A Mine of Stars" is the catchy headline that tells its story convincingly at a glance. At each side is a representation of a board fence with huge realistic firecrackers resting upon it. Attractive cut outs show "young America" peering over the fence, one in the attitude of "true to the flag," and the other gun in hand in readiness to fight for his country should he hear "the Call To
OUR JUNE, "THE MONTH OF ROSES," DISPLAY, No. 8-A
days in advance. Now, isn't this your opportunity, Mr. Dealer, to advertise through your valuable show window? We all know business is inclined to be a little dull in July, but it will be duller if you let up on your advertising! Why not stir things up a bit during the hot summer months? Sales will be easy even in July when quality window display material like this backs up your other advertising.
Display No. 9-A has for a centerpiece, a beautiful night scene. Over the illuminated house tops spreads the light rays of a mine
Arms." Two handsome patriotic shields with silver tinsel stars lend materially to the setting. If you could see this display in reality instead of being compelled to judge it from an unsatisfactory photographic reproduction, we would not need to solicit your order. As the imitation board fence conforms with the grained pedestals, no false pedestal fronts are used. "Nothing like a bunch o' crackers for a big noise" and "nothing like the Edison Phonograph for real music" are two more catch phrases that will start your audience a-think