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10
EDISON PHONOGRAPH MONTHLY, AUGUST, 1915
Fully Arranged Window Display (7 Ft. Wide x 6 Ft. Deep)
THE FIRST OF A SERIES OF ATTRACTIVE EDISON WINDOW DISPLAYS
AS an example of what can be done in effectively arranging a window display with few materials we submit herewith to the dealer the first of a series of such window display suggestions.
The whole display can be easily arranged in a very few minutes. It will be found practical and productive of results, without question.
Of course you can place more records in the window if desired so as to suit the needs of a larger or smaller window display space.
The lower illustration shows the supports used in the finished window. These supports can readily be made by any dealer or he can procure them from a local carpenter. They can be used over and over again.
The important part for the dealer in these window displays is that they utilize the Edison hangers, 11x14, 14x 22 and 13x36, which will be regularly issued by us from month to month. Full description of the plan of sending out these forthcoming hangers, as well as the frames suitable to contain them, will be found in this issue of the Monthly under the heading: "Plan for Providing Attractive Displays at Nominal Cost." (See page 5.)
This first Edison window display is just seven feet wide and six feet deep, showing how effective even a small space may be made by a little planning and good taste.
Notice the Edison machine is located in the middle of the window well to the rear. On the right is a board 12 inches wide and 55 inches high covered with crepe paper on which are arranged seven Diamond Disc records. These are fastened by means of nails.
Then seven records are placed in the front part of the window and these are connected up by a piece of tape to the respective reading matter on the Edison record sign on the left. The sign on the right is connected with an arrow (cut from cardboard) to the top of the instrument where the disc is in position to be played.
Same Window — Showing the Supports Used in the Above Completed Design