The Edison phonograph monthly (Dec 1914-Dec 1915)

THE EDISON PHONOGRAPH MONTHLY Published in the interest of EDISON PHONOGRAPHS AND RECORDS By THOMAS A. EDISON, Inc. ORANGE, N. J., U. S. A. THOMAS A. EDISON, LTD., 164 WARDOUR ST.. LONDON. W. ENGLAND THOMAS A. EDISON, LTD., 364-372 KENT STREET, SYDNEY, N. S. W. COMPANIA EDISON HISPANO-AMERICANA, FLORIDA 635, BUENOS AIRES EDISON GESELLSCHAFT, M. B. H. 3 YORKSTRASSE, BERLIN COMPAGNIE FRANCAISE THOMAS A. EDISON, 59 RUE DES PETITES-ECURIES, PARIS Volume XIII SEPTEMBER, 1915 Number A ROUSING TWO-DAY DEALERS' CONVENTION AT THE EDISON FACTORY THE first Edison Dealers' Convention was a rousing, spirited, harmonious success. About 300 dealers responded to the Company's invitation to hold a Convention at the plant. They came from points five hundred to a thousand miles, or more, distant, and a more enthusiastic bunch never got together under one roof. Among them were several ladies, who were especially welcome. The weather was fine and the program was carried out amid most congenial surroundings, on the top floor of the new Office Building. A platform had been erected (wTith blackboard behind it), a speakers' desk arranged and on it lay a good-sized gavel, that was large enough to call to order a political convention of the liveliest kind ; it was significant, however, that this gavel hardly came in use at all, so harmonious, courteous, and good-natured throughout were the proceedings. As wre look back on those two happy days there comes over us a feeling of mingled pride and enthusiasm. Seldom have we witnessed a more earnest, spirited and receptive group of men and women. The prevailing sentiment throughout seemed to be that the time had arrived to inject into Edison sales the distinctive methods that the superiority of the product makes appropriate. The dealers were encouraged to express their views unreservedly and to ask questions freely. Questions relating to the technical side of the product were answered gladly and fully by Edison factory experts, while those relating to the future policy of the Company were as frankly and fully answered by Mr. Maxwell — our Second Vice-President. It was "a get together" Conference in the best sense, and we are confident that every one who attended felt more than repaid for the time and effort and expense in coming. He will go back to his selling proposition with a knowledge of the details of the mechanism, with an inspiration as to the ways of effecting sales, with an enthusiasm for the invention which bears the full fruitage of Mr. Edison's long and arduous work, that nothing can daunt. The insight into the method of Edison recording and into the wonderful provision Mr. Edison has made, at a cost of many thousands of dollars, to secure fresh voices from among the hundreds personally heard, gives the utmost degree of confidence as to the future of the Edison repertoire. And now that it is all past, we bespeak of the dealers, renewed effort in Edison sales the coming months. You have heard the consensus of your fellow dealers' opinions; you have come closely in touch with the Factory, and with Mr. Edison. Put into actual use the advantages thus gained and success will be yours in abundant measure. A detailed Summary of the Convention proceedings is given on the following pages for the benefit of those who could not attend, as well as to refresh the memory of those who would recall again the many helpful things said and done.