The Edison phonograph monthly (Jan-Dec 1916)

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ADVERTISING PAYS BIGGEST DURING HOLIDAY SEASON THERE is no season of the year when advertising is as productive as during the Christmas season. The Amberola, as pointed out elsewhere, makes an ideal Christmas gift, and bringing this fact to the attention of the residents of your vicinity is certain to result in profitable business for you. "Do your Christmas advertising early" should be your slogan, for many people already are deciding what they shall give. We recommend the copy below; try it and you will be gratified at the results. Electros should be ordered by number only from Thomas A. Edison, Inc., Advertising Department, Orange, N. J. YOU CAN HAVE CHRISTMAS ALL THE YEAR 'ROUND IF SANTA CLAUS BRINGS A NEW EDISON DIAMOND AMBEROLA A New Edison Diamond Amberola is the ideal Christmas gift because every member of the family can share the pleasure it affords every day in the year. The name Edison on a phonograph means a perfect musical instrument, not a mere "talking machine." Come in at any time and hear this wonderful instrument. {Dealer's Name and Address) I THE IDEAL FAMILY GIFT Electro No. 330 NEW EDISON DIAMOND AMBEROLA Anyone can play it — everybody can enjoy it. When you think of Christmas, think of the New Edison Diamond Amberola. {Dealer's Name and Address) m Will You Have a Merry Christmas? Will everybody from baby to the old folks have reason to be happy? Yes, If Santa Claus Brings that most delightful and entertaining of all musical instruments, THE NEW EDISON DIAMOND AMBEROLA (Dealer's Name and Address)