Educational film magazine; (19-)

INDUSTRIAL Covering Industrial Motion Pictures of Educational Value Edited by LEON A BLOCK ^T-c 1 ^^' DEVELOPMENT OF THE ART OF WRITING rjl HE Development of the Art of Writing from the Egyptian ,J. Hieroglyphs 5000 B. C. to the Palmer Writing Method j 1921 A. D. The very title of this picture arouses one's curiosity and desire to see it and, although only 1000 feet in length, there is embraced }the development of writing from the cuneiform characters of ^ancient civilization to the English alphabet of today. The film begins with Egyptian hieroglyphics. This form of written com- fmunication is credited to Atioles, son of Meues, about 5000 'B. C, who left his messages for future generations carved on stone tablets. Pictures of hieroglyphs, and the similarity of Hierotic characters and an abbreviated form of hieroglyphs, are i^own. The Phoenicians, whose alphabet was derived from the .Egyptians, were a powerful influence in early Greek and Latin •civilization, and this is evident in the Greek and Latin alphabets [from which the English alphabet was derived. This research work has been carefully visualized by charts and animated drawings from the Egyptian collection in the Metropolitan Museum, New York. Reproductions of clay tablets, ' papyrus and vellum rolls show the influence of Egypt in Phoeni- cian, Greek, Latin, and Anglo-Saxon writings. ' Animated drawings show the technical details of the Palmer ' method and the entire absence of muscular action of hand, arm, ' and back when in correct writing position; also the cause of muscular fatigue, the result of incorrect position. The film de- I picts adults and children using the Palmer method at their desks and blackboards in the New York public schools. This interesting educational picture has been produced by Charles Raymond Thomas, Inc., for the A. N. Palmer Company, and is to be used for the instruction of teachers and students throughout the United States. !■ W N. R. D. G. A. INDUSTRIAL FILMS 'T'HE following films distributed by the Research and Information Department of the National Retail Dry Goods Association to its members have been loaned to tliat department by various industries which supply department stores with merchandise: • Coat-TaiU, 2 reels; manufacture of men's suits; Hickey Freeman Company. Cotton, 3 reels; gathering of raw cotton and manufacturing processes to the finished cloth; .\moskeag Manufacturing Company, Manchester, X. H. A Square Deal for His Wife, 2 reels; domestic difficulties of a young couple, unable to obtain an efficient servant; problem solved by pur- chasing electric household appliances; Western Klectric Company, New York. The Ideal ^Va>/, 1 reel; manufacture of fountain pens; L. E. Water- man Company, New York. Orange Industry, 1 reel; Southern California Fruit Growers Asso- ciation, Los Angeles. Manufacturing Felt Hats, 1 reel; John B. Stetson Company, Phila- delphia. From Calves to Kiddies, 1 reel; manufacture of Billiken shoes; McElroy-Sloan Shoe Co., St. Louis. From Cocoon to Spool, 2 reels; manufacture of silk thread; Corti- celli Silk Mills, Florence, Mass. Straight Ooods, manufacture of table silver; Holmes & Edwards. Romance of Veils, 2 reels; manufacture of veils and laces; Van Raalte Company, New York. Woolens, 3 reels; Amoskeag. Penny-tcise in Idle Hours, various uses for sealing wax and crepe paper; Dennison Manufacturing Com- pany, Framingham, Mass. •THE WHITE BOTTLE" THE New York State Milk Conference Board is distributing a two-reel picture entitled The White Bottle, which depicts the value of milk as a food and health-builder. Prints have been sold to boards of health of other states to be used in local terri- tory. The film instructs adults about the value of milk in the diet of children and teaches the younger generation in a convinc- ing allegory that milk is superior to other beverages. It is a story about a romantic love affair which starts in a '"co-ed" college. The heroine after her graduation becomes a governess to two untrained children of wealthy parents. At the first meal in her new capacity she discovers that her youthful charges refuse to drink milk, and she makes a mental resolution to overcome their prejudice. Her former admirer of college days finds her employed as companion and teacher to a little boy and girl. Together they construct a fairy story about The Magic Milk Castle which they tell the children. The allegory is visualized as the tale is told about the Milk Fairy and her guests who live in the castle: Rosabelle, the cream fairy; Chubby Butter, who is always busy making children fat; Susie Sugar; the fairies Protein and Vitamine who make them grow; and Billy Lime, who produces strong teeth and bone for children that drink this wonderful beverage. The Milk Fairy opens wide the door of the milk bottle Castle in order to display the cheese and condensed milk stored within and beckons to an attendant to bring out a large freezer of ice cream from which she invites the children to help themselves. The picture was produced by the Harry Levey Service Corp- oration, New York. NEW ASBESTOS AND SULPHUR FILMS TT^HE Story of Asbestos and The Story of Sulphur have been prepared for public distribution by the Bureau of Mines, 4800 Forbes Street, Pittsburg, Pa. The asbestos film in six reels was prepared in cooperation with Johns-Manville. Inc., and illustrates in detail the methods employed in the mining of asbestos in Arizona and Quebec. It also shows fabrication processes. The sulphur film was produced in cooperation with the Texas Gulf Sulphur Company and shows in detail methods of produc- tion, storage, and transportation. It was produced by Rothacker Film Manufacturing Company. ELECTRICAL MECHANISM TAUGHT BY FILM ■KJORTH EAST EQUIPMENT, a two reel instructional picture, ^ \ is being exhibited by the North East Electric Company of Rochester, N. Y., to the personnel of their 400 service stations, who are required to inspect and repair the electrical mechanism of automobiles. Through the medium of technical animation the pictures explain the principle under which the electrical device operates and show with graphic clearness the salient features which are unique in the company's equipment. The film is also being used to leach car owners the proper care, of elec- trical equipment, and is frequently loaned to the mechanical and electrical departments of New York state universities, Y. M. C. A.'s, and vocational schools. These technical pictures were pro- duced by the Bray Studios, New York. • i - 19