The educational screen (c1922-c1956])

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470 Among the Producers The Educational Screen Interiors architecturally perfect built and furnishings as correct and artistic as Hollywood's best, suggest possibilities for photographic studios. Eastman School of Professional Photography to Tour in 18 Reels A SCHOOL of photography by motion pictures! This is the latest innovation of the Eastman Kodak Company. For years this company has conducted a traveling school set up at convenient centers to which professional photographers were invited for instruction in their own craft. To the photographers this school was well known and on its visit to their parish they shut up their own shops and traveled to the town that had been selected for the Eastman shop. It was an established riieans of instruction, carried on at the expense of the company, to which portrait artists and commercial photographers who keep abreast of the advance in "photographic methods, looked for ward with enthusiasm. At times the class registration ran as high as 1,500 and seldom less than 250 attended its sessions. This old school, while highly successful, had limitations. It also entailed serious transportation difficulties, for an actual studio had to be carried along and set up — a studio fully equipped with lamps, screens, camera equipment, developing outfit, chemicals, paper, film and other paraphernalia, that practically filled a good size express car. And at that it was only an ordinary working studio — not the elaborate, elegant studio that might be and was built at headquarters, photographed and sent on its way to serve as a setting for the motion picture demonstration. It was necessary also to find a hall adapted to the indoor set-up, to engage carpenters, electricians and mechanics to put the studio together and light it. In the A model studio, suggesting a livable interior in which posing might be freed from constraint. A model dark room, lighted to show photographers an ideal workroom. face of these difficulties and limitations, however, the old school continued until another and happier thought came. Why not put all this instruction and demonstration into motion pictures? Build one real model studio at headquarters, show what a photographic studio might be from door knob to darkroom, pose the models in it, demonstrate all the latest tricks of lighting and posing; show developing, printing, enlarging and retouching and present the results without waste of time in formalities, or the hitches that are inevitable in actual practice? This is what has been done and, in the Motion Picture School of Photography, in 18 reels, the photographer may not only see more actual sittings from a greater variety of subjects than was possible under the old mcthod\i