The Educational screen (c1922-c1956])

AOID-VISMl^aiADE RE VI 4I1lllll-fT -ffftffgg ANFA Members Discuss Film Industry Relations Full cooperation between 16 and J5mni film interests in meeting the rapidly-expanding needs of the movieminded public was urged at a meeting in New York City of the Allied NonTheatrical Film Association, at which leaders in the manufacturing, distributing and library branches of the industry took part in discussing the subject "What's Ahead for 16mm In 1948?" "The most important problem in the relations of 16 and 3Smm films today," said William F. Kruse, President of ANFA and Vice-President of United World Films, "is how more films of all sizes may be made available to more people. We are all part of the same industry, — an industry which has realized only a fraction of its potential capacity. There are undoubtedly some malpractices which must be corrected, and a general code of ethics for the 16mm industry is in preparation. The question of the size of the film, however, must not prevent the working out of amicable relations between all branches of the film industry." Samuel Goldstein, President of Commonwealth Pictures, and head of the ANFA Distributors' Division, described 16mm as an integral part of the film industry, "not a by-product or a sub-standard adjunct of 35mm." However, he said no one had yet successfully defined the distinction between the terms "theatrical" and "non-theatrical." He also claimed the demarcation was growing less clear as . the major producing companies enlarged their 16mm divisions. Tom Brandon of Brandon Films, speaking for the ANF.\ Library Division, said that film libraries were the first to feel the cfifect of consumer complaints and needs. In entering the new year, he said, the film libraries should join with other branches of the industry to find new markets for this "the most mobile, portable and effective of mediums for education. .America is the most 'organized' country in the world: these different organized groups provide us with an almost unlimited potential market, which we must exploit. A film library must be prepared to serve every group in the community." He also called for continual vigilance on the part of the entire film industry against restrictive regulations and censorship which would strangle its growth, and called lor joint consideration by both theater owners and 16mm interests in those instances where competitive conflict or other abuses by either appeared. William K. Hedwig, of Nu-Art Films, pleaded for a more formalized code of ethical practices in the industry. He emphasized the goal of quality in both product and performance, at the same time affirming that there is room in the industry for all who want to enter it. This thought was seconded by Robert Maroney, head of the foreign 16nim distribution division of R.K.O. Pictures, who said the major film companies were "selling entertainment, not the size of a particular film" and that "cooperation between us is both necessary and possible." Friendly Team of Competitors Aid Community Fund Drive Watching Bill DeVry, president of DeVry Corporation, and Harry Monson, vice president and sales director of Ampro Corporation, work together Bill DeVry and Harry Monson in friendly harmony to aid Chicago's Community Fund Drive, you wouldn't suspect that they are competitive manufacturers of cine equipment. They are shown congratulating each other as they received red-feathered "Oscars" for going over their quotas in this charitable drive. Bill DeVry was chairman of the Professional Group and Harry Monson headed the Photographic Industry Group of Chicago. Whether it's working together for a philanthropic cause, or playing together in pursuit of a golf ball (which they've often don-e). Bill and Harry exemplify the friendly feeling that can exist among competing firms. ROBERT E. SCHREIBER, Editor Supervisor of Teaching Aids Mishawaka (Indiana) Public Schools Paul Wagner to Bell & Howell Company Appointment of Paul A. Wagner as Sales Manager of the Education Division is announced by the Bell & Howell Company, precision motion picture equipment manufacturers. Paul A. Wagner Mr. Wagner began his career in the motion picture industry while he was still a student at the University of Chicago, where he used a Filmo camera to make campus newsreels of student activities. After receiving his Bachelor of Arts degree from the University of Chicago in 1937, Wagner was a Carnegie Fellow at Yale University, receiving his master's degree in 1940. He worked with the Universal News Reel Company and also made experimental education films at the University of Chicago, previous to a five-year period of service with the United States Navy. He was the Navy Department's first Audio-visual Aids Officer, and later served as educational advisor at the Naval War College. In his new position, Mr. Wagner will supervise sales of Bell & Howell products to educational institutions, under the direction of Mr. W. A. Moen, General Sales Manager, and Mr. J. H. Booth, merchandising vice-president. February, 1948 95