Educational screen & audio-visual guide (c1956-1971])

may come from individuals seeking information, from record producers and from the tremendous variety of other sources (including school children 1) who want to know about sound. What do they ask? The questions almost all concern the area of materials. The most complex may involve preparing a hst of recordings for a college course in Shakespeare, and the simplest the "where can I secure?" involving the record distributed only by a single source. Many people seek lists for intensive work in a limited area. One elementary school principal wrote that a student was entering a hospital for delicate eye operation and he sought assistance in selecting appropriate entertainment and instructional recordings for the child. Of course there are questions about equipment but these are decreasing in number. The multi-speed record player is a well-known machine today. The argument of 'tape versus disc' is frequently joined. Then too, we are repeatedly admonished that (a) the eye is faster than the ear as a receptor, and (b) the ear is faster than the eye as a receptor. The argument over relative retention, too, is not uncommon. No Help to These There are some people we cannot help. These are the schoolmen who have received (as a gift) an almost complete set of 78 rpm records published in the pre-war years. They seek the one (almost always unavailable) record to fill out the album. Unless the title has been rerecorded and reissued we find it best to suggest substitutes. Looking ahead we can anticipate LANGUAGE LABORATORIES Go To School! Califone's complete line of Language Laboratory components has been developed after extensive research into the requirements of Schools and Universities at all grade levels. Recorders, playbacks, phonographs, consoles, booths, etc. — all manufactured by Califone — offer to the field of language education integrated equipment that is the most reliable, easiest to service and simplest to operate. Contact your Califone Language Laboratory Dealer. He will help you determine your exact requirements. Write for complete descriptive literature. Dept. ES-4 ;^,™,,,, califone corporation %-Wlll 1020 NORTH LA BREA AVENUE HOLLYWOOD 38, CALIFORNIA /lecdia CARDALOG Record Reviews on Cards n Please enter our_ .1 year subscription (s) to Audio CARDALOG. 400 cards-10 issues-$25.00 n Please send us full information about Audio CARDALOG. Name-. Organization or School Addres*-. City and State. many interesting developments. The concept that involves a lending or rental library of recorded material for 'one time only' use is already in practice. But the future may well involve a large leased library constantly available in any given school or school system. The Keats Record Company (127 Bedford Street, Stamford, Connecticut) already offers a record service for public libraries at a monthly fee. In this service a permanent collection of LP records is shipped to the subscriber at the beginning of the service period. This initial shipment forms the basic collection which remains in the library as long as the service is retained. Additionally, new records are constantly supplied to the contracting libraries. Libraries are encouraged to request specific recordings to be included in the regular shipments which are sent. The record owners— the lending source in this case— replaces worn and mutUated records as an integral part of the service on advice of the library. It is important to note that title remains with the original lessor and not with the library. Cannot a similar program be developed for schools? Is it impossible that schools lease record collections and pay on either an annual or monthly basis? In this case, cannot an enterprising individual or firm offer such a broad service encouraging schools to select a basic library from existing catalogs and then offer additional (new or older) releases on a regular monthly or bi-monthly basis? It may not be impossible that a rental-purchase system similar to that now employed successfully by film distributors can be applied to recordings sales. The major need is for aggressive faceto-face salesmanship and for realization on the part of teachers as well as teacher-trainers that suitable audio materials enhance the learning situation and provide another source for the student's vicarious experience. Aural Program And still the new records are produced with a view not only to enrichment but also to implementing learning. One of the latter is Pathways To Phonic Skilk (Audio Education, Inc., LL-3; 55 Fifth Avenue, New York, N. Y.). This is an aural program for developing and extending phonic readiness skills, basic in beginning reading. The recordings are particularly designed to accompany Volume I of Betts Basic Readers, Second Edition, but their usefulness is not limited to these particular texts. 654 EDUcATIO^AL Screen and Audiovisual Guide — December, 19.59