Educational screen & audio-visual guide (c1956-1971])

FILMSTRIPS by Irene F. Cypher We have always said that there was great merit to "field trips," and this jjast week we had an opportunity to prove this, for we went visiting the aiuhovisual program of Toronto, Canada. There is a fine group of leaders in that city, and we strongly advise our friends to go a-visiting as we did, for it gives you an opportunity to see what is being done in various parts of the globe, as well as to watch a neighboring school system in action. One particular opportunity was given us to watch a second grade in action, and it was an apportunity (speaking in terms of filmstrip utilization)! A lovely tow-headed lass in a blue sailor dress was quietly and efficiently operating the filmstrip projector, and the members of the class were observing, reading, questioning and talking at a fine pace. No one said anything about "watch this filmstrip and it will show you . . . "; no one said anything about "in this filmstrip you will learn about," or anything el.se of that nature. "FIBERBILT" CASES "THEY lAST INDEFINITELY" Equipped with steel corners, steel card holder and heavy web straps. Only original Fiberbilt Cases bear this Trade Mark Your ilssurance of "Finest Quality" For 16mm Film— 400' to 3000' Reels Sold by All Leading Dealers The class projectionist was calmly presenting to her classmates an experience which they could share and which helped them to discuss the material about which they were "reading." It was an example of filmstrips in use in a normal classroom situation, without fuss and fanfare. As we quietly left the classroom we thought how wonderful it was to see modern children actually using mod ern instructional materials as part of the everyday course of events and not making a lot of uproar about it. The principal was proud of the fact that every classroom was equipped so that such learning experiences could take place; the class thought nothing about projection (for it was all part of the usual routine), and the result was a group of children really participating in learning. Wonderful, isn't it, to be able to report that perhaps we are making progress in the use of instructional materials as an integral part of normal .school work. (And think of how nice it is to find a second grade class as the ones sharing in such an experience). Why is CECO the Audio Visual Equipment Center? Because Ceco spans the entire complex field. We sell and service every professional type equipment on the market — cameras, projectors, screens, slide projectors, animation equipment, sound recorders, timers, tripods, etc. More important, we provide solutions to problems, no matter how intricate. We charge for the products. We make no charge for our experience. That's why most AV experts come to CECO. Strong Arc Slide Projector Projects 2" x 2" and SVi" x 4" slides to a size and brilliancy comparable to finest ttieater projection. High intensity carbon arc lamp enables large screen projection, in difficult-lo-darken rooms. Single Frame Eyemo 35mm filmstrip camera with single frame advance mectianism. Reflex viewing and specially designed lens for slide film worlc. CECO — trademarit of Conera Equipment Compony Weinberg Watson Analyst Projector Ideal for teactiers, doctors, cooclies, for studying recorded dolo. Continuous variable speed from 2 to 20fps. Single frame advance. Flickerless projection. SALES • SERVICE • RENTALS (7flm€Rfl Cc^uipmeni (o..inc. Dept.Eta, 315 West 43rd St., Ntw Yorl( 3i, N. Y. • JUdien i-1420 Gentlemen: Please rusli me FREE literature on CECO Products for Audio-Visual use: Nome Firm Address. City Zone Slate. EdI CATIONAL ScREEN AND AUDIOVISUAL GUIDE AUGUST, 1960 • «-i^»»«»-«. ••..••••...---• ■••■••••»wa>«*^ 435