Educational screen & audio-visual guide (c1956-1971])

This man can demonstrate the "new" CONCEPT IN LANGUAGE LABORATORY COMPONENTS . . . right in your own office Now, for the first lime, you can see ond operate a language laboratory before you buy. There is a Switchcraft Distributor in your area who will gladly call and demonstrate this new concept to you. Switchcraft Language Laboratory Components give you many advantages including: 1. A classroom can be turned into o language laboratory in minutes. 2. No permanent installation required. 3. All units especially constructed for classroom use. 4. A system that is low in cost and con be used with your present Tope Recorder or Sound System. Developed by Swifchcroff — one Quality Electronic components. Write or use coupon. [TwiTCHCRAFT, INC. \ Language Laboratory Division I 5593 N. Elston Ave., Chicago 30, III. ! Q Hove your ipecialltt call to demonstrate Lon ■ guoge Loboratory Components, I D Send full details. j Name ! Position— School Address— City Lo. -Zone Stofe— JMeWS continued talk. We use visual association through pictures in the mail order and toy catalogs." "When a mother teaches her child to talk she holds up a cup and repeats the word 'cup' over and over until the child associates the word with the object. The nuns first memorized the English for numbers 1 through 20. Then, in Father Rossi's program, the pictures in the catalog are keyed with a series of numbers for each lesson. The student turns on the recording device in USF's electronic language laboratory and the voice on the disc says, "Number one— cup, cups." The student can repeat the word on another disc, hsten to his own pronunciation and play the record as many times as necessary, until he can pronounce it correctly and associate the word with the picture of the object. School Administrators Of Nebraska Discuss AV Dr. James Finn gave the opening address to 175 school administrators who attended the Nebraska Association of School Administrators meeting held in Lincoln in November. Dr. Finn, president of the Department of Audiovisual Instruction, NEA, spoke on the relationship of technology to education. In addition to the presentation by Finn, several hundred administrators participated in discussions dealing with language laboratories, teaching by tape, course instructions by television, and teaching machines. Exhibits were arranged dealing with each of these topics so that the educators could examine the newest developments in each. At a final session, Richard Short, superintendent of schools, Hastings, Nebraska, discussed the dangers associated with the introduction of the new media while Dr. W. C. Meierhenry, assistant to the dean. Teachers College, University of Nebraska, presented the advantages. New York State AV Group Holds Annual Meeting The annual meeting of the New York State AudioVisual Council, held in Syracuse, December 8-10, featured the use of new tools and materials in helping teachers to accomplish curriculiun goals. Dr. James J. McPherson, of the U. S. Office of Education, pointed out the opportunity for educational media in large and small group instruction and Howard R. Silver of Sonocraft spoke on automated teaching. Dr. Irene Cypher presented a tentative report on the Council's NDEA Title VII project, "To Improve the Dissemination of Information About New Instructional Media and Their Use Within a State." At the armual banquet. Dr. Lucille Lindberg of Queens College spoke on "Soviet Education As I Observed It." Miss Luella Snyder, former secretary of the Council and originator of the Council's Title VII project, was cited as the recipient of the Council's annual award for outstanding service in the field of audiovisual education. Officers for 1961 are: president, John McCagg, East Meadow; vicepresident, Edward May, Ithaca; treasurer, William Lawler, Greece; secretary, Catherine Bailey, Troy. Delay Meeting of AVCOPI Religious Committee The meeting of the Religious Education committee of the Audiovisual Council on Public Information, scheduled for January 5 and 6 at Lansing, Mich., has been postponed and will be held at Miami Beach, April 21-22 at the time of the DAVI convention. It had been found that a number of the projects could not be completed in time for final action in January. Chairman Don Lantz, religious education director for Family Films of Hollywood, has just recently returned from a tour of South and Central America where he photographed the principal Protestant mission institutions and activites for a new filmstrp series. A subcommittee on the production of a religious version of AVCOP's popular "Gateway to Learning" is expected to have final layouts ready by April. In addition to Lantz, the committee includes Howard Turner, George Myles, Scott Mitchell, Murray Severance, V. C. Doehring and Don White. A series of press releases on case histories of successful local church use of AV has been prepared by William F. Kruse and is being sent to all interested publications by Paul C. Kiehl. Editorial Staffer An opening exists on the editorial staff of EdScreen & AVGuide. Experience in educational audiovisual instruction is a must, and some background in magazine production tcould be a 'plus.' Location in Chicago is necessary. Send resume to Managing Editor, Educational Screen & Audiovisual Guide, 2052 Lincoln Park West, Chicago 14. Ill 62 Educational Screen and Audiovisual Guide — February, 1961