Exhibitor's Trade Review (Dec 1923 - Feb 1924)

February 23, 1924 Page 37 J. CHARLES DAVIS, 2D After three years connection with Arrow Film Corporation, Mr. Davis has resigned to become head of the advertising department of Lowell Film Productions and to free lance. M. P. T. 0. OF CONNECTICUT SHOWING ACTIVITY Officers for State Zones Elected and Meetings Planned A S a result of the personal canvass of the moving picture theatres of the state recently made by Vice-president C. M. Maxfield, the Connecticut association now boasts a membership of approximately 100 per cent. A great deal of valuable information regarding each theatre and its problems also has been obtained. The state has been divided into five zones, as follows : Northwestern, southwestern, north central, south central and eastern, each zone having its own chairman, secretary and treasurer. On January 28 a meeting of the northwestern zone was held at the Hotel Elton in Waterbury. This meeting was attended by every exhibitor in the zone. President J. W. Walsh and Vice-president C. M. Maxfield of the state organization were in attendance. Nicholas Jamele of the Lyric Theatre, Waterbury, was elected chairman and A. Pentino of the Carroll Theatre, Waterbury, was elected secretary and treasurer of the zone organization. A meeting and luncheon of the eastern zone was held at the Wauregan Hotel, Norwich, February 4. The following officers were ejected ; chairman, J. R. Pickett of Willimantic; secretary, J. F. Barnett of Jewett City; and treasurer, J. Alpert of Putnam. A meeting of the southwestern zone was held February 11, at the Empire Theatre, Bridgeport, being largely attended. H. Cohen is chairman of this zone organization and J. Schwartz is the secretary and treasurer. The north central zone will meet at the Garde Hotel, Hartford, on February 18 and the south central zone will meet at the Garde Hotel, New Haven, February 19. * * * FILM BOARD OF TRADE ELECTS The Board of Directors of the Indiana:polis Film Board of Trade held their second annual meeting on Monday, January 7, and elected the following officers for the year: Wade W. Willman, manager GoldwynCosmopolitan president Hadley H. Hull, Film Booking Offices, vice president, Dudley Williston, Selznick Pictures, Inc., treasurer. Miss Helen Brown, recording secretary. CHARLES DAVIS JOINS STAFF OF LOWELL PRODUCTIONS J. Charles Davis, 2d, who for the past three years has been in charge of the advertising and exploitation of Arrow pictures, is now associated with Lowell Film Productions at 729 Seventh avenue. Mr. Davis will have charge of advertising and exploitation for the new company, the first production of which is "Floodgates." J. K. Adams will succeed Mr. Davis. Mr. Adams has been for a long time identified with the newspaper and magazine field, as well as the motion picture and theatrical industry. He was for several years president of the Rotograph Company, makers of lobby photos, and more recently with the Ritchey Lithograph Corporation. Mr. Adams brings to his new position a wealth of experience which includes national advertising and which eminently fit him for his new duties. Among his more important posts have been that of Editor of Women's Magazine, Advertising Manager for Everybody's Magazine and Scientific American. Dr. Shallenberger feels that the Arrow Film Corporation is particularly fortunate in securing Mr. Adams for this post, and is sure that under his guidance Arrow will continue to give to the independent exchanges and exhibitors the highest quality of service and co-operation. ^ ^, ^ CANADIAN PICTURE THEATRES CUT ADMISSION PRICES Manager Miller Stewart of the Metropolitan Theatre, Winnipeg, Manitoba, formerly the Allen Theatre, has made a reduction in admission prices for that theatre, the chief change being in the scale for Saturday matinees. Formerly the Saturday afternoon price was 50 cents but it has been cut to 25 cents, the same as other matinees. Night prices, excepting Saturday, now range from IS cents to 50 cents, this being an average reduction of five cents. These changes follow the decision of the Famous Players Canadian Corporation to resume pictures exclusively at the Capitol Theatre, the vaudeville being discontinued m that house. Both the Capitol and "Met" are controlled by Famous Players. Managers Schaufele of the Lyric Theatre, Hamilton, Ontario, presenting both pictures and vaudeville, has made a slight reduction in all admission prices for his house, night prices ranging from IS to 50 cents, tax extra. PARAMOUNT EXCHANGES STARS WITH HODKINSON Under an exchange arrangement between the Hodkinson Corporation and Famous Players-Lasky Betty Compson will return to Los Angeles to appear in a Paramount production under the direction of James Cruze, while Lois Wilson will be loaned to the Hodkinson Corporation to star in the Cosmo Hamilton story "Another Scandal" to be produced at Miami, under the direction of E. H. Griffith. Betty Compson will leave for the coast immediately upon completion of the Alan Crosland production "Miami," now being made in Florida for release through the Hodkinson Corporation. Miss Wilson is now appearing opposite Rudolph Valentino in "Monsieur Beaucaire" and as soon as this production is completed she will leave for Florida. * * * TAST FOR 'MEN' COMPLETE The cast of Pola Negri's current picture, "Men," which Dimitri Buchowetzki is producing at Paramount's West Coast studio, has been completed with the selection of Robert W. Frazer as Miss Negri's leading man. Frazer has been in pictures for nearly ten years and played opposite Mae Murray in "Fascination" and "Jazzmania." He is of a virile, athletic type and has recently won praise for his outstanding performance in Harold Bell Wright's "When a Man's a Man." JOHN K. ADAMS . Arrow films announces Mr. Adams as the new director of advertising and exploitation to fill the vacancy caused by the resignation of J. Charles Davis, 2d. 'FIRES OF FATE' TO BE ISSUED BY TRUART Picture Was Made in Africa for Bromhead by Terriss 'T'RUART FILM CORPORATION has acquired "Fires of Fate," produced by Tom Terriss for A. C. and R. C. Bromhead. This production was made almost entirely in Africa, the scenes being laid in Cairo and in the Libyan Desert. It was an adaptation of Sir A. Conan Doyle's novel "The Tragedy of the Korosko." Director Terriss had the co-operation of the British Government in Egypt, which placed everything of a nature he required at his disposal, including the use of the famous Soudanese Camel Corps, which takes part in the last two reels of the picture. Wanda Hawley is the star of the production, and in the support are Nigel Barrie and Pedro De Cordoba. Many interesting scenes are shown of famous spots in Egypt, and among other shots is one of the mummy of Rameses II, which was discovered in 1881. "Fires of Fate" will be franchised by Truart on the independent market. The picture is now being edited and ttiled. MAX ROTH BACK IN NEW YORK Max Roth, who is handling special sales work in connection with the two latest Preferred Pictures, "The Virginian" and "Maytime," has returned to New York after a two weeks' trip through the middle west. * * * OFFICERS ELECTED BY TEXAS M. P. T. O. ORGANIZATION At a meeting of the M. P. T. O. of Texas held at Dallas recently, H. G. McPheese was elected manager. Temporary offices are located in the Selznick Exchange. A projectionist to inspect exhibitors' machines, in Texas, was authorized. Other business transacted was the completion of details for accepting an insurance proposition ; making plans for the enlargement of the membership ; arranging details on the film and slide proposition. Four men are now at work. Present at the meeting were President Cole, Vice-presidents Holton, and Patsell, Secretary-treasurer Byar and Directors Fairman and Mulkey.