The Exhibitor (1952)

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6 EXHIBITOR At New York, Blake McVeigh, "project officer" assigned to "Kangaroo," talks about the film. Rodney Bush, 20th-Fox exploitation chief, de¬ scribes plans of his department in New York. Leo Israel, advertising staff, illustrates a "Kan¬ garoo" point with a toy at the New York meet. Max Stein, as the advertising copy chief, at the New York meeting reveals some of the highlights. Radio-TV chief Martin Michel beams his audio¬ video program for the New York area exhibitors. Sterling Silliphant, company publicity chief, tells the New York assemblage what his unit will do. I i Heading a large contingent from Skouras Theatres to the New York con¬ fab is Spyros Skouras, Jr., front row, left, circuit vice-president. The Skouras Circuit was but one of the many represented at the meet. In Philadelphia, Edwin W. Aaron, assistant general sales manager; Wesley Watson, P. M. Lewis Circuit; W. C. Gehring, executive assistant general sales manager, and Philadelphia branch head Sam Diamond talk. Also in Philadelphia, Aaron talks with Einfeld, Gehring, Washington branch head Joe Rosen, right, and Ted Schlanger, S-W zone chieftain. and Harley Davidson confer at the Philly session. A highlight of both meetings was the luncheon, with this shot from the Quaker City affair. March 26, 1952