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Cooperating with THE COUNCIL ON CANDY OF THE NATIONAL CONFECTIONERS' ASSOCIATION
Popcorn Is A Nutritious Food
Cooperating with THE NATIONAL ASSO CIATION OF POPCORN MANUFACTURERS
Vol. 6, No. 1
April
11
1951
This modern candy installation is a highlight at Shea's Toronto, Canada, which is under the oper¬ ation of Famous Players Canadian Corporation.
Candy) is Delicious Food
V ycNjor soMt evenY oayi |-^
One of the major problems which has always been present in drive-in refresh¬ ment sales operation is that of having enough employes to serve the customers adequately, and still not be overstaffed, with the resulting high labor cost. The fluctuation of drive-in attendance result¬ ing from adverse weather conditions is much greater than the fluctuation in the
( Continued on page EP10)
CANBYDLY
SPEAKING
With the opening of another drive-in season, it is worthwhile to take a look at some of the problems which are, or will be, present in the operation of the
extra profits sales ac¬ tivities during the new season. One of the major problems is the general sub¬ stantial increase in the cost of most of the items which are sold in drive-ins. The increase in meat prices has pushed the price of frankfurters to a level that makes it necessary to in¬ crease the selling price to 20 cents for a frankfurter sand¬ wich. The price of raw popcorn has almost doubled in the past year, the price of seasoning has increased by over 20 per cent, and the cost of boxes in which to package the corn has gone up almost 50 per cent. If normal profit margins are to be maintained, either the size of the box should be reduced or the selling price be increased.
Bill England
The increased price of coffee has prob¬ ably made more fundamental price changes in the food field than any other single item. The world famous Automat was one of many that had to increase its selling price of coffee from five cents per cup to 10 cents per cup. The cost of the paper “hot cup” has increased almost 40 per cent over the prices of last spring.
Likewise there have been increases in candy costs and the cost of such supplies as paper napkins, mustard, relishes, clean¬ ing supplies, etc.