The Exhibitor (1951)

NT-2 EXHIBITOR Bill Humphries was in Temple Hos¬ pital. . . . The wife of John Schaeffer, BoxofAce salesman, was doing nicely al¬ though still hospitalized. . . . Dave Jaffe, Y and Y Popcorn Supply, is Florida bound, on business, he says. In case anyone is interested, Jack Jaslow is handling the Academy winning documentary film, “The Titan.” . . . His many industry friends were interested in the appointment of Variety Club First Assistant Chief Barker Victor H. Blanc as assistant district attorney in the forthcoming grand jury probe of re¬ ported police bribery. Jerry Pickman, head of national ad¬ vertising, publicity and exploitation, Paramount Pictures Corporation, was in for meetings with exhibitors to discuss forthcoming Paramount product. The dis¬ cussions are in line with Pickman s policy of periodically getting out into the held to meet personally with exhibi¬ tors, and discuss the problems involved in merchandising pictures. While in Philadelphia, Pickman will meet with exhibitor representatives. He was ac¬ companied by Sid Mesibov, Paramount’s exploitation manager, and Mike Weiss, special field representatve. Max Miller has now become UA exploiteer in the territory, shifting over from ELC. His friends were pleased to hear of the move. The testimonial luncheon given by the Motion Picture Associates in honor of Lester Wurtele, recently appointed branch manager, Columbia, on April 9 at the Warwick looked like a decided success. Chairman of the affair was Nat Rosen, 20th-Fox. Details will appear in the next issue of Exhibitor. Circuits Stanley-Warner The following is a letter received by Irving Blumberg, assistant publicity de¬ partment, who recently became a father, from Everett Thorner, special represen¬ tative, motion picture division, and form¬ er motion picture exploiteer: Hello, proud parents, “Hope that you’re Painting The Clouds With Sun¬ shine now that you have completed Op¬ eration Pacific with a Pretty Baby girl. Remember that Only The Valiant can tolerate a child crying on the Night Beat. If necessary, use Force Of Arms. Tell Part of the recent campaign by Gerry Wollaston, Fabian’s State, Harrisburg, Pa,, on Warners’ “The Enforcer” was a novel portable sandwich-board display. her that The Damned Don’t Cry, and sing her to sleep with the Lullaby Of Broadway. See that she is Caged at one year and plays with a Colt .45. At two, you’ll have a Storm Warning. She is now at The Breaking Point and your home will become a Glass Menagerie. At four, keep her away from any Young Man With A Horn. Just say Goodbye My Fancy and Barricade the door. At five, your story-telling should include The West Point Story. In her teens, have her travel along Highway 301. Go sightsee¬ ing at Raton Pass and Rocky Mountain, and visit Dallas, Fort Worth, Dodge City, and Virginia City. Act The Politician and be The Enforcer at all times. It is your duty to see that she stays on The Side Of The Law. Otherwise, she’ll end up Inside The Walls Of Folsom Prison, San Quentin, or Alcatraz Island. At 20, arrange to have her marry either Jim Thorpe, All American or Captain Hor¬ atio Hornblower. Have them meet acci¬ dentally as Stranger On A Train or on A Streetcar Named Desire. The marri¬ age proposal will come On Moonlight Bay. Before you know it — There will be 50 Years Before Your Eyes.” Cordially, Everett Thorner, special representative motion picture division “P. S. Also be sure to have her join ‘The March Of Dimes’.” (Plug). Milt Young sent a card to the public¬ ity department from Minneapolis during his tour with Anthony Dexter. However, the star took ill, and Milt Young flew home to beat his card back. . . . Marie Leon Stern Joins Charles Amsterdam PHILADELPHIA — Charles Am¬ sterdam announced that Leon Stern, in the business for 28 years, had been made secretary-t reasurer, Charles Sweet Company, in addition to being a partner. He starts in on his new post on April 15. Currently, Stern and Mrs. Stern are vacationing in Florida. Stanton is the new receptionist on the fourth floor, replacing Polly Kinnett. Publicity department secretary Hortense Shalita took the latter to lunch, and presented her with a corsage on be¬ half of the other girls on the fourth floor. . . . Kay McNammee, Ted Schlanger’s secretary, has been doctoring to dis¬ cover the cause of her recent illness. . . . Toba Friedman, Lester Krieger’s secre¬ tary, was birthday-partied. . . . Irving Lomis is back working for the company in the booking department. . . . Jeanne Dunav, Ted Minsky’s secretary, is back after a short leave of absence. District of Columbia Washington Counsel for Walbrook Amusement Company told the Fourth Circuit Court of Appeals last fortnight that the right of a distributor to select his own cus¬ tomers “is still both a valuable right and a lawful one.” The Windsor is ap¬ pealing a decision of the Maryland Dis¬ trict Court throwing out its anti-trust suit against the Walbrook. Anthony Dexter, whose p.a. tour for Columbia’s “Valentino” was interrupted in Minneapolis when the star was strick¬ en with flu, is in a Los Angeles hospital under doctor’s care. Dexter was unable to fulfill local and Richmond, Va., com¬ mitments on doctor’s orders. William B. Zoellner, head MGM’s short and newsreel sales, was in. Delaware Wilmington Bobby Carpenter’s Kerry Drive-In will open in May, according to William B. Russell, the manager. . . . Robert P. Maclary’s Pleasant Mills Drive-In is scheduled to reopen on April 13. . . . Dick Edge, manager, Pike, Claymont, who recently became associated with Hallmark, has been assigned to the Del¬ aware, New Jersey, eastern Pennsyl¬ vania, and New York area. . . . Russ Gackenbach, manager, S-W Grand, was back full of praise for the Veterans Hos¬ pital, Elsmere, following his pneumonia. . . . Benjamin Shindler, manager, Ace, va¬ cationing in Florida, was expected home. . . . A. Joseph DeFiore, manager, Park, extended operations one day, and the house is now operating Wednesday through Sunday. _ — Henry L. Sholly Maryland Baltimore Ted Routson, publicity manager, Town, had the newspapers and radio stations Robert T. Marhenke, manager, Hiway, Essex, Md., reports that his Saturday matinee business has doubled since inaugurating “The Matty King Stage Revue.” Seen at center at microphone is David McAllister, master of ceremonies, while, at right, is John J. McGraw, blind pianist, who runs the show every week with clock-like precision. April 11, 1951