The Exhibitor (May-Aug 1948)

Record Details:

Title:
The Exhibitor
Date:
May-Aug 1948
Publisher:
Philadelphia, Jay Emanuel Publications, Inc.
Volume:
The Exhibitor (May-Aug 1948) All Editions
Leaf #:
000317
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Regional trade paper that began in Philadelphia, but expanded to include editions for other markets.
Date Added:
March 21, 2024
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THE EXHIBITOR 9 Parisian Cover Girl Lise Bourdin, the traveling "M'ss Arch of Triumph," is welcomed at Columbus, O., airport by Loew's Ohio manager W. Kessler. While in Columbus, the lovely Parisian damsel witnesses her first football game. Here an Ohio State player shows Miss Bourdin how to wear a helmet. In Philadelphia, Miss Bourdin prepares to set an "Arch" kiss (forehead, two cheeks) on Chief Petty Officer Ozzie Hassell, USN, at the recruiting service. In Columbus, Miss Bourdin models her fabulous wardrobe at the F and R Lazarus Fashion Show, which aided the film's promotion at Loew's Ohio. Now in Pittsburgh, where she made a big hit, Miss Bourdin visits the French Room at the University of Pittsburgh, and chats with the students and profs. In New York, Miss Bourdin and Isaac Liberman, Arnold Constables prexy, make the first "Crusade" donations before an Arch setup at the store. June 9, 1948