The Exhibitor (1950)

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STEEL PANEL ASSEMBLY Pat. No. 2224069. Other patents pending. FOR ILLUMINATION BY SPOTLAMPS OR EXISTING LIGHT Consists of a series of porcelain enameled stamped metal panels, seven inches high, that comprise both the background and letter mounting arrangement. The unit also includes an attractive metal border. DESIGNED TO ACCOMMODATE WAGNER ALUMINUM OR PLASTIC LETTERS By a patented method, the letters mount directly on flanges in the background. No extra rods or other attachments, which would weaken the sign, are required. Substantial openings permit adequate drainage. Because of the slotted method of mounting, the letters cannot freeze to the background. Wagner letters are the only letters which can be conveniently stacked in storage and, in the case of the plastic letter, without danger of warping if properly stacked. ATTRACTIVE! EFFECTIVE! These displays are available in any length, in multiples of five feet, and in any height in multiples of 7 inches, starting at 20". 100% MACHINE-PRODUCED FOR FINEST QUALITY AT LOWEST COST The Wagner Porcelain Enameled Steel Panel Assembly, because of efficient machine production, can be sold at an extremely low price — about half the former cost of similar type displays and about one-fourth the former cost if hand-produced locally. For example, a 4-row porcelain enamel display, 20 feet long and 62 inches high, costs only $240.00, including border and uprights — which is much less than half what it would cost tc produce it locally and by hand. Easily and quickly assembled on the job and installed on simple frame¬ work supports or against any wall. Shipped knocked-down for inexpensive handling in transit. f I I i WAGNER SIGN SERVICE, INC. 218 S. Hoyne Ave., Chicago 12, III. Please send details and prices on Wagner Steel Display Panel Assembly. NAME. FIRM. _ J