The Exhibitor (1950)

which can be mounted any place on the table top. Accessory Cabinets Both the standard and de luxe models are constructed of heavy-gauge steel and finished in National grey. The de luxe model, however, has three shelves and two doors, while the standard type re¬ portedly has only two shelves and a single door with a snap catch. The former model is slightly larger also. THE DE LUXE ACCESSORY CABINET IS NEAT. TESMA Ladies' Group Named Hollywood — According to a recent an¬ nouncement, Oscar F. Neu, president, Theatre Equipment and Supply Manufac¬ turers Association, has just appointed the Ladies’ Committee to serve during the TESMA-TEDA Convention and Trade Show to be held at the Stevens Hotel, Chicago, October 8, 9, 10, 11. Mrs. Ben Adler will head the Committee with five co-chairmen and 16 hostesses assisting her. At the present time, hotel reserva¬ tions indicate that more ladies will attend this year than ever before. Roy Boomer, secretary, TESMA, states that more booths have been reserved already than were utilized at previous shows in spite of the fact that the show is still four months away. Although more than 100 booths have been reserved, ex¬ cellent locations are, however, still available. Gilbert Heck, recently appointed Sales Manager by Da-Lite Screen Company, Chicago, has been with the firm for 22 years. He started in the factory and worked up through good manage¬ ment of the various production and assembly sections and is a more than familiar personality. Large Shopping Center To Be Constructed In N. J. Community Palisades Park, N. J. — According to a recent announcement by the law offices of Eisenstein and Eisenstein here, ground has been broken for a million-dollar shop¬ ping center on Lemoine Avenue, Fort Lee, N. J., near the George Washington bridge. The Debtone Realty Company, purchaser of the property, will remove a school on the site to make way for a large-scale commercial project with a theatre, super¬ market, and 14 stores. Ample space for off-street parking will be available. PARTICIPANTS in the ground-breaking cere¬ monies, in the usual left to right order, are: Charles Heft, mayor of Fort Lee; John Dickerson, chairman, Republican State Committee; Louis Eisenstein, attorney for the builder-owner; Charles Moss, Moss Theatrical Enterprises, and Morris Rosenstein, who is the real builder-owner. The 1,750-seat theatre, to be leased by B. S. Moss Theatrical Enterprises, is said to be the first in the nation planned for movies, television, and drama. Contem¬ plated special features of the house in¬ clude a tone-control booth on the orches¬ tra level, tiled, three-unit cooling sys¬ tems, a modern smoking and powder room, and a fully equipped refreshment bar. Construction plans call for a Thanksgiving Day opening for the theatre. New Arc Lamp Shown To SMPTE Chicago — A revolutionary type of highintensity motion picture arc lamp, said to employ a very thin rotating wheel as a negative carbon and suction pipes to pre¬ vent the formation of “mushroom” de¬ posits, and using an air blast to concen¬ trate the anodic flame, was described at a session of the 67th semi-annual conven¬ tion of the Society of Motion Picture and Television Engineers held here recently. It is claimed that the new lamp, devel¬ oped in Switzerland, is designed to permit maximum values of crater brilliancy. According to the manufacturer, the maxi¬ mum screen lumen value, although it is not yet conclusively known, may be as high as 50 to 60 thousand lumens. RCA Products Shown To SMPTE Chicago — The unveiling of a new port¬ able magnetic recording system and the demonstration of RCA’s new industrial television system were among the high¬ lights of an exhibit of the RCA Film Re¬ cording Equipment Section during the recent semi-annual convention of the Society of Motion Picture and Television Engineers. Other RCA equipment was also included in the exhibit. ; N AT I O N A L HAS EVERYTHING FOR YOUR DRIVE-IN REFRESHMENT STAND US |Ill||l§|f mmm upp\i®^ jER GR"-lS V D\SPH*stRS ,VICE NATIONAL Dirition at No*i«o«l « Sim»Ui * at«4w«ftMa< Equipment and Supplies for Every Theatre Need June 28, 1950 PHYSICAL THEATRE DEPARTMENT of EXHIBITOR PT-13