The Exhibitor (1950)

XVILLE NTERIORS HAVE DEFINITE BOXOFFKE VALUE The know-how and ability ol Knoxville’s experienced planning department is your guarantee ol a superlatively beautiful and original interior, an atmosphere ol luxury and splendor. Every Knoxville job is an outstanding triumph in beauty and economy. II you are building a new theatre or modernizing an old one, let us create and execute an unusual, distinctive theme and charming eflect lor you. We invite you to consult us, regard¬ less ol the size ol the job. KnoxviLL P. O. BOX 1029, KNOXVILLE I, TENN. cemc xuLLos INC WHEREVER APPEARANCE AN^NEATNESS C -ount l you’ll see LINTEX PAPER COLLARS & FRONTS Progressive Chains and Independents have found that Lintex Paper Collars and Fronts are conven¬ ient and economical. These collars and fronts are made from specially processed paper with a linen finish. When soiled they are thrown away. No laundry problems with Lintex. Made in wing or turn¬ down styles, fronts in plain or P.K. Photo Courtesy RADIO CITY MUSIC HALL NEW YORK CITY, N. V. REVERSIBLE COLLAR CO. Ill PUTNAM AVENUE CAMBRIDGE. MASS. Century Adds Large-Screen Television To Regular Line New York — The Century Projector Corporation recently announced the addi¬ tion of professional large-screen tele¬ vision to its present complete line of regular and drive-in theatre 35mm. pro¬ jection and sound reproducing equipment. The new equipment, manufactured by Reeves Soundcraft Corporation, will be known as Reeves Videon Projection Television. Said to be available in screen sizes of three by four and six by eight feet, with larger sizes expected to be announced as the demand develops, the equipment is reported to produce pictures of high reso¬ lution and brilliance with accompanying high-fidelity sound. It is claimed that the system is com¬ pletely flexible with no bulky cabinets or platforms to take up valuable floor space, and both front and rear projection may be employed. Remote tuning is said to be available up to 100 feet from the screen, and all controls necessary for tuning, pic¬ ture brilliance, contrast, and sound are reported to be located in this remote master unit. According to the manufacturer, the sys¬ tem can be installed in any theatre lobby or lounge and may be used in small art theatres when the capacity is limited to 200 to 300 seats. In such instances it is claimed that the six by eight-foot screen may be used under ordinary theatre light¬ ing conditions. The equipment is avail¬ able through Century independent theatre supply dealers. TELEVISION in a comfortable lounge at the Hiway, Essex, Md., has proven to be a popular added attraction for dozens of show patrons American Desk Enters New Plant Temple, Tex. — According to a recent an¬ nouncement, the American Desk Manu¬ facturing Company, manufacturers of the¬ atre chairs and school, church, and office furniture, recently moved into a modern new plant with a steel frame building located on a 10-acre tract one mile west of here. The plant is said to include an up-todate electrical system constructed to allow movement of machinery from one point to another at any time without rewiring, solid concrete floors, steel-sashed and electrically operated windows, de luxe airconditioning system, and a novel painting system. Vallen Equipment Goes To Sea Akron, O. — Another milestone along the road of outstanding achievement and suc¬ cess in the manufacture of theatrical curtain control equipment was recently reached by Vallen, Inc. The Bethlehem Steel and Shipbuilding Corporation, Quincy, Mass., has specified Vallen Noiseless Rear Fold Curved Track Units, especially designed for electrically controlled operation, for installation aboard four ships being built for Ameri¬ can Export Lines. I. Stein and Sons, Long Island City, N. Y., is supplying the equipment with Aetna Marine Corporation as joiner con¬ tractor. RCA Executive Succumbs Camden, N. J. — The trade was grieved to learn of the recent death of J. G. Wilson, Executive Vice-President of the RCA Victor Division. Wilson rose to position he held at the time of his death after 30 years of successful experience in the fields of finance and merchandising. After joining the Radio Corporation of America in 1944, he advanced through several positions to the post of Executive VicePresident in 1949. Wall Panel Guide Available Dover, O. — A handy reference guide for making new interior installations or re¬ modeling with plastic-finished wall panels has recently been released by Marsh Wall Products, Inc. The new folder is said to show the company’s popular colors, pat¬ terns, and finishes, including various panel sizes. Howard T. Souther was recently appointed Man¬ ager of its new Speaker Division by Electro-Voice, Inc., Buchanan, Mich. In addition to acting as project supervisor, in charge of engineering facil¬ ities, in the development of the firm's line of highfidelity speakers, he will direct sales and market¬ ing activities. He has broad experience in the field. Lighting Catalog Ready New York — A wealth of information on all forms of lighting equipment, acces¬ sories, and devices used in the illumina¬ tion of stage productions, fashion shows, exhibits, and entertainments of various kinds is said to be embodied in a new catalog recently published by Kliegl Brothers. Although primarily intended for the¬ atrical lighting applications, many of the products shown in the booklet are re-* portedly applicable to other fields of illumination. PT-14 PHYSICAL THEATRE DEPARTMENT of EXHIBITOR June 28, 1950