The Exhibitor (1952)

EXHIBITOR NT-1 JTKWS OF THE BRANCHES Cincinnati Business trips were made recently by William A. Meier, Paramount branch manager, to Salem, W. Va.; Milton Gurian, Monogram branch manager, to Springfield, 0., and Dayton, 0.; Gene Tunick, distributor for Souvaine Selec¬ tive Pictures, to St. Louis; R. D. VonEngeln, district manager, Manley, Inc., to Pittsburgh; Jay Goldberg, Realart branch manager, to Huntington, W. Va., and Rube Perlman, representative for William J. Heineman, supervisor of contract liquidation, and Jack Finberg, UA branch manager, to Springfield and Dayton. Rube Shor, secretary-treasurer, West Virginia Allied, di-ove to the National Allied board meeting in Colorado Springs, Colo. ... In town were L. E. Goldhammer, Monogram eastern sales manager; Charles Levy, Walt Disney public relations department; Joe Longo, RKO publicity, and Joe Goldberg, Realart sales representative. New employees at RKO are Rosemary Celia, switchboard operator; Peggy Mardis, availability clerk; Ruth Mabley, stenographer-clerk, and Shirley Heister, bookers’ stenographer. . . . Betty Beiderbeck, stenographer, U-I, resigned. Matilda Bannister, secretary to Selig Seligman, Northio general manager, recovered from illness. . . . Barbara Walls, Columbia telephone operator, is hobbling around with a sprained ankle. . . . Madeline Burger, Warner inspec¬ tress, whose arm was broken in January, returned to work. . . . Jessie Martini, 20th-Fox inspectress, was ill with the flu. . . . John Kallmeyer, second booker at U-I, was recovering from an appendectomy. . . . Gladys Hadley, con¬ tract clerk at U-I, was convalescing from a tonsilectomy. Recent vacations were enjoyed by Phil Burns, head booker, Warners, and Josephine Beneking and Edna Campbell, inspectresses, MGM. Aldo Ray, here to bally “The Marry¬ ing Kind,” Albee, visited Film Row, and then saw what he said was his first big time baseball game when he was a guest at a game at Crosley Field. The three finalists in the WLW fivestate talent contest will be given con¬ tracts from the stage of the Albee on June 6. Houses throughout the area have been cooperating with the Crosley Broad¬ casting Corporation in its search for fresh talent. “Frankenstein” and “Dracula” origi¬ nals are to show at the RKO Grand, Columbus, O., beginning on May 21, and we are m Lovely Independent Neighborhood Theaters and we Love M.G.M/s "SINGIN’ IN THE RAIN” and \ we urge you ‘And all our patrons and friends to hurry right down to see it at LOEW'S PENN. ARE WE BALMY WITH SPRING Not really. We're so crazy about “Singing in the Rain that we are sure (1) that everyone of our regular patrons who go to see it at Loew's Penn — will come to see it a second time, at one of our theaters, (2) that everyone who sees it will send at least two more people to see it when we play it. SO PLEASE, PLEASE Hurry over to LOEW'S PENN, today. Sincerely, HILLTOP • CAPITOL • MT. OLIVER ARCADE • SHADYS1DE Theatres This unusual newspaper ad which appeared in The Post Gazette, Press, and Sun Telegraph, Pittsburgh, recently called attention to MGM’s “Singin’ In 'the Rain,” playing at Loew’s Penn, an opposition house to the five Morris Finkel Theatres paying for the space. The gesture was unsolicited, with Finkel claiming that the reason for the adver¬ tisement was that when a god picture comes along, every theatre owner should do everything within his power to call the attention of the public to it because good pictures mean good business for everyone. He was willing to back his opinion with his own hard earned cash. at the RKO State, Dayton, O., starting on May 29. . . . John Walter closed the Rialto, Huntington, W. Va. Exhibitors seen on Film Row included: James Herb, Roy Wells, Fred Krimm and John Gregory, Dayton, 0.; George Pekras and Jack Needham, Columbus, O.; Mr. and Mrs. Louis Martin and Harley E. Bennett, Circleville, O.; Joe Goldstein, Cleveland; Harry Wheeler, Gallipolis, O.; Robert Harrell, Cleves, 0.; Ray Frisz, Springfield, 0.; Carl Haegle, Fort Recovery, 0.; J. W. Bassett, Sciotaville, 0.; Chalmers Bach, Eaton, O.; Hank Davidson, Lynchburg, 0.; Jerry Jackson, Williamsburg, 0.; J. C. Weddel, Lawrenceburg, Ind. ; James B. Howe, Carrollton, Ky; J. W. Car¬ penter, Saylersville, Ky. ; Joseph Mar¬ shall, Danville, Ky.; Silvan Bank, Williamson, W. Va. ; Don Keesling, Bramwell, W. Va.; J. W. Thomas, Oak Hill, W. Va., and G. J. Thomas, Fayettsville, W. Va. Adeline Ward, sister of Anna Bell Ward, Ward Enterprises, is recuperating in Florida after months of illness. Miss Ward, who did the booking and buying for several years for the Ward Enter¬ prises, was taken ill last June, and has since been hospitalized four times. The latest good news to all her many friends is that she is back on her feet again, and may be seen on Film Row before long. Tri-State Theatre Service has been doing the booking and buying for Anna Bell Ward’s theatres. Realart reports that a nationwide exploitation contest of “Frankenstein” and “Dracula” became effective with the release date of these pictures. The con¬ test, sponsored by Realart Pictures, Inc., and its franchise holders, offers $50 as first prize and $25 each for second and third prize in each exchange territory for those managers who submit the best campaigns on these two films. The final campaigns will be judged by a special committee organized by each franchise holder for their respective exchange territories. The contest will run for four months. Cleveland Aldo Ray was in for personal appear¬ ances in connection with Columbia’s “The Marrying Kind,” Palace. From experts in the field of crime study, members of the Family Service Association learned that juvenile delin¬ quency begins in the home and at a very early age and not at the movies. Pro¬ fessor Sheldon and Eleanor Glueck, members of the faculty of Harvard Law School, concluded as the result of a 10year study of some 1000 teen-age boys in slum districts of New York and Boston, that juvenile delinquency is the result of something that happened to the child when he was two or three years old. Jimmy Ochs, youngest son of Herbert Ochs, who operates drive-ins in Canada, completed his marine boot training, and, after a short home leave, reported to the Marine Intelligence department at Patrons of Mannie Marcus’ Ritz, Indianapolis, are still commenting on the Japanese atmosphere recently created for the showing of RKO’s “Rashomon.” An added note of interest was the Japanese war bride, who appeared in evening dress of her native country, and made a very pleasing hostess. May U, 1952 mideast