The Exhibitor (Nov 1938-May 1939)

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1 AD OF THE MAN OF THE MONTH! MONTH INTRODUCING J. LUKE GRING OF THE Erlen and Renel Theatres PHILADELPHIA MR. GRING's masterful campaign in selling a new policy and a price increase to his patrons is now theatrical history! We are very proud that MR. GRING entrusted the details and craftsmanship of this novel idea to NATIONAL-PENN. Below are reproduced a few of the unique catch phrases and illustrations used on the front of the weekly advertising pieces to compel pation interest. No/ Yesterday, but TodayLTQMORROw! Vtm&mpke&ie.. DOES YOUR PRINTING REFLECT THE CHARACTER OF YOUR THEATRE? Discriminating printing buyers remember our % years of reputable, consistent craftsmanship . . . and fair dealing. NATIONAL-PENN PRINTING CO, SIMON LIBROS AL BLOFSON OSCAR LIBROS