The Exhibitor (Nov 1938-May 1939)

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NEWS OF THE TERRITORY 21 "Lone Ranger” cowboy suits to boys holding lucky cards in contest staged during the run of the serial. King is now giving out numbered cards offering five free passes a week to lucky numbers, and the eighth chapter free is they see the first seven chapters on his new serial “The Spiders Web.” Harrisonburg WALDO W. CHANDLER, Virginia, had a special campaign on the stage appearance of the original Hollywood Star Doubles. Lynchburg WILLIS GRIST, JR., developed an enviable buildup on ''Birth of a Baby” by screening the film a couple of weeks ahead of the play date at the Paramount and inviting in city officials, doctors and ministers. Officials promptly announced pictures could not be shown to mixed audiences, whereupon a group of college professors and a clergyman wrote column-long letters to the newspapers urging that the picture be shown "without self-appointed censorship” from authorities. Result was a "natural”, with intense interest. FRANK FALLS, Academy, provided friends with saddles of venison as the result of a hunting trip. WILLIS GRIST, JR., is convalescing from a cold. — D. W. W. Martinsville J. L. GARST, JR., manager, Roxy, National, is doing well in his new job, having recently left the BERNARD DEPKIN, JR., house. Newport News LEO GREENWOOD is again manager of the Warwick. JAY K1MMEL has gone to Portsmouth to manage the Gates. HARRY VALENTINE, who has been managing that house temporarily, has been returned to the home office at the Newport, Norfolk, as advertising and publicity manager for the Wilder chain. — W. T. Norfolk One of Norfolk’s most ardent winter golfers is ELLIOTT (SNOOKS) BARBER, Granby cashier. Still sticking to Piedmonts is JIMMY MONTGOMERY, veteran stage artisan, now keeping things aplomb at the Granby. There was a powerful lot of handshaking the day before LEO GREENWOOD left for Newport News to manage the Wilder Warwick again. The W. S. WILDERS are yachting Southward to spend the midwinter days. Advertising manager HARRY VALENTINE yachted as far as Belhaven, North Carolina, where he contacted the motor caravan. Several Norfolk exhibitors, including Norfolk Theatre Managers Association president SYD GATES, are planning to attend the midwinter convention of the Virginia MPTO in Washington February 6. ED LEVINE is said to have received a very early morning telegram from the Norfolk Theatre Managers Association. ZELL ZELKO was introduced to Norfolk theatrefolk the other day by LOU MARKS. Both are from Metro, Washington, Zelko taking Marks’ place as supervising checker in the district. RUBY HENDERSON, Roxy cashier, turned out to be quite a basketball player. BOB LEVINE says she has a good future as a bowler. RICHARD DOYLE, new Paramount representative out of Washington, was introduced to the exhibitors by HARLEY DAVIDSON. When it snowed the other day, W. O. FISHBACK, manager, Colley, decided not to play golf. Also, he didn’t want to play snowball. He makes too good a target. That ad showing SYDNEY GATES congratulating ROSALIND RUSSELL and ROBERT DONAT for making the best picture of 193 8, may have had some superimposing done on it, but it certainly caused some comment. "The Citadel” did a bouncing business at the Roxy. HARLEY DAVIDSON, Paramount salesman, is sold 100 percent here. GEORGE LOEFFERT, Grand, Park, is sprouting a beautiful new mustache. MR., MRS. LASSITER, Hampton, were visitors to Washington. BEN COHEN, New Ritz, is enthused about his new house. — Kit Larson. Parksley JOHN HERBERT HOPKINS, talented managers, New Opera House, always plugs screen attractions on his radio programs. He is a nephew of HERBERT LEWIS, Philadelphia theatreman. Portsmouth BOB LEVINE announces his new theatre is nearing completion. Richmond ROBERT HARPER, well known to theatre folks through his various newspaper connections, has been appointed press agent for GOVERNOR PRICE. BEN CAPLON, Columbia salesman; JACK GOLDBERG, Metro; PAUL BAREN, Universal; FRFD ROHRS, United Artists, were in. THOMAS PITTS, manager, East End, has been doing some nice exploiting lately. Among his efforts was a tie-up with the East End Junior High School on "If I W ere King.” Virginia State billboard law goes into effect February 1. The law taxes all billboards or signs which can be seen fro many highway, outside of the cities, in the state. Amount of the tax is fixed by the size of the board. Signs under SO square feet will be assessed 50 cents per year each. Above 50 square feet, the tax will be $2 a year. Written permission has to be obtained from the owner of the property. The exact location, with sketch, must be filed with the Outdoor Office, Highway Commission, Motor Vehicles Building, Richmond. With each permit a metal tag will be issued which must be tacked over the location. Sepate permit must be issued for each board. If it is a "daub” on back fence, barn, etc., permit for each separate 1-, 3-, 6-, or 24-sheet be issued. Application blanks can be secured fro mthe above address. There will be three or four inspectors to cover the state, check on all locations. At a birthday party at Tantilla Garden for GRAYCE WARD February 1, she will announce her engagement to WILLIAM HAUSE. Grayce is cashier, Westhampton. IOE FIELDS, member, Byrd service staff, is planning on entering Virginia Polytechnic Institute. JANE TAYLOR, cashier, State, dropped a ball on her foot while bowling. BANNING EDDINGTON, owner, Columbia Poster Printing Company, will marry MISS MARGARET MOODY, February 14. EUGENE WHITAKER, LINWOOD WRIGHT, EDWARD CUMMINGS, HERBERT KAMSKY, DAVID GARBER, service staff, State, have been eating their meals from the mantlepiece since going horseback riding. FLOYD ARMSTRONG is now projectionist, Grand. GORDON PULLIAM, Byrd service staff, visited South Boston. HARLEY DAVIDSON, Paramount salesman, had a huge bag of peanuts passing them out to theatre attaches. JOE MULLEN, manager, Bellevue, had a very attractive display of miniature ships for "Submarine Patrol.” TOM MURPHY, relief maintenance engineer, Byrd, Loew’s, Colonial, is sick. CARLTON DUFFUS, Metro exploitation man, was in. SAVE TIME ENERGY INSURANCE WORRY MONEY Economically Sensible for All Your Deliveries to Be Made by Inc. PHILADELPHIA NEW YORK 1228 Vine St. 606 W. 47th St. BALTIMORE WASHINGTON 1801 Bayard St. 1638 Third St. N. E. MEMBER NATIONAL FILM CARRIERS, INC. W ASK US ABOUT OUR NEW DECORATING MATERIALS and IDEAS For Decorating and Redecorating New to This Territory — Not Expensive Richmond Theatre Supply Co.. Inc. 1207 E. MAIN ST. RICHMOND, VA. Wat NATIONAL THEATRE SUPPLY COMPANY N. C. Haefele, Mcr., 417 St. Paul PI., Baltimore January 25, 1939