The Exhibitor (Nov 1938-May 1939)

BETTER MANAGEMENT 15 NEW YORK CITY RADIO CITY MUSIC HALL Showplace of the Nation Rockefeller Cent** VJoe GREAT MAN VOTES JOHN BARRYMORE PETER HOLDEN . VIRGINIA WEIDLER Dirattad by C.rioo Kiola • Ad RKO-Radio Pictuaa "March of Tira» Laian laiua-'THE STATE OP THE NATION" ON THE GREAT STAGE "VARJETY'-a spirited medley of rhythm, melody and dances in five engaging scenes . . . produced by Russell Markert, settings by Nat Karson . .„ with The Debonnaires, Jan Peerce, Viola Philo, Sard Barton, Earl Lippy, the Music HallRockettes, Corps de Ballet and Choral Ensemble. Symphony Orchestra, direction of Emo Rapee, playing selections from “La Boheme" by Puccini. Picture at . II.JJ, 1:2*. } 0«. 8 01, I0;}4 Stage Sbo* aat 1:24. 4.04 6;J4. 9 SO FIRST MEZZANINE SEATS RESERVED • Circle 6.4600 WASHINGTON, D. C, TODAY, KEITH'S Worshipped by his mothorloas kids . . . scoffed at by the rest of the town ... a self-made failure bocomes "great" whei^ his Ion® ballot controls a city election. BARRYMORE in a story big enough lor ftim at his btst .. PETER HOLDEN boy star of stag® success "On Borrowed Time” VIRGINIA WEIDLER who steals almost every picture she’s in . KATHARINE ALEXANDER in the RKO Radio Picture The Great Man Votes *t Added Art roc( ion* * Washington’s best known newscaster ARTHUR REILLY in parson CELEBRATING HIS SOOOlh NEWSCAST WORLD SHAKING EVENTS ot PAST DECADE IN REVIEW ■ . . . the NEW edition of . . . Th® MARCH of TIME a of the Nation . . . 1339 Hints on Newspaper Advertising No. 10 — -"The Great Man Votes” (RKO) It has already been indicated that this picture needs nil the help it can get. It has merit, but it needs selling. The above ads, varying from the pressbook in most cases, except as to illustration and photos, present some idea of what happened in different cities. The campaign of the Radio City Music Hall, for example, is dignified, but whether it will attract customers in other cities is a question. The two entrants from Washington carry more punch, but it might be wise to concentrate on the children and minimize Barrymore. If he is a draw, that is a different situation. READING, PENNSYLVANIA IRCHn/TIME entitled 'STATE OF THE NAT/0NJ939 WHAT F, D, R, Wants! \PP WHAT CONGRESS Wants! I WHAT BUSINESS Wants! WHAT YOU Want! WILL 1919 GIVE A JOB TO EVERYONE? ROCHESTER, NEW YORK The Park, apparently, was not too sure of the show’s draw, backing it up with plenty of attention to short selling. This was smart, even though it indicates that the amusement rates on the paper can’t be very high. All in all, this a varied lot, but it might be well for the attention to be centered on the child stars, as suggested before. The picture will draw critical raves, no doubt , but that is not enough to put the show over. RADIO CITY MUSIC HALL Showplace of the Nation « Rockefeller Center SE? GREAT MAN VOTES JOHN BARRYMORE PETER HOLDEN . VIRGINIA WEIDLER. An RKO-Aidio P.cmra "March of Tima" Uteit Ii«ue-"THB STATE OP THE NATION" ON THE GREAT STAGE “VARIETY"— a spirited medley of rhythm, melody and dances in five engaging scenes . . produced by Russell Markert, settingf by Nat Karson . with The Debonnaires, Jan Peerce, Viola Philo, Sam Barton, Ear! Lippy, the Music Hall Rockettes, th* Corps de Bailer and the Choral Ensemble. Symphony Orchestra, under the direction of Erno Rapee, playing selections from "La Bohime” by Puccini. La»t Timai Today "TRADE WINDS" Kcnn «t: IUJO, ML < >*, 7 S0. 10.JJ • Salt Sho* U: l:H, ««?, «;». Me FIRST MEZZANINE SEATS RBSERVED Clrcla 6-4600 WASHINGTON, D. C. sSSZSSZ KEITH'S AT LAST ... BARRYMORE The Great Man Votes PETER BOLDEN VIRGINIA WEIDLER Added.. eajJjvdf X ATS A It I MS ALEX AMDS* ARTHUR REILLY 1. »•»•'> Th# MARCH of TIMS ffj* *1 j 1* II . n T It Slat. of th. H.Bon ... 193* February 8, 1939