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done with the new
PARK THEATRE, Indianapolis, Ind— Owners, Meloy Bros. Architect, Maurice E. Thornton — 800 American Bodiform chairs. Turquoise color scheme — seats .have special NuKraft spring decking.
4-STAR THEATRE, Grand Rapids, Mich.
LAREINA THEATRE, Van Nuys, Calif.
ROXY THEATRE, Fargo, N. Dakota— Owner, F.P. Aamoth -300 American Bodiform chairs — Coral and Cream color scheme.
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PARK THEATRE, Indianapolis, Ind.
LIBERTY THEATRE, Lincoln, Nebr. Owners, Westland Theatres, Denver, Colo. — 568 American Bodiform chairs Coral and Cream color scheme.
NEW and old theatres alike can reap big benefits at the box-office by installing the revolutionary new American Bodiform Chair. For proof — read the statements below . . . from letters just received from theatre men.
The reason is apparent. The American Bodiform Chair is genuinely comfortable, spacious and beautiful. These attributes create an audience appeal that builds attendance steadily, week after week, month after month. You know that patrons will return to the picture house that offers not only good entertainment but true comfort, too.
So, install the American Bodiform. Increased attendance wall make you mighty glad you did.
What They Are Saying About American Bodiform Chairs:
"We have had considerable favorable comment from our patrons and have noted substantial increase in attendance."
— Peter Mailers, Mailers Bros., Ft. Wayne, Ind. ‘‘Never before have I heard such comment on a theatre chair; comment as to its appearance, comfort and convenience. Any person interested in the purchase of a new chair should certainly investigate your product before making any purchase.”
— H. C. Federer, Liberty Theatre, Lincoln, Nebr.
‘‘Each day we receive more compliments from the public in our choice of seating."
— H. V. Lippert, Dyersville, la.
‘‘The New American Bodiform Chairs not only fulfill every claim made for them, but have aroused universal approval for their comfort, beauty and perfect conformity to the spirit of the design.”
— Maurice E. Thornton, Architect, Park Theatre, Indianapolis, Ind.
‘‘We are very well pleased with the chairs and have had many favorable comments."
— F. P. Aamoth, Roxy Theatre Co., Fargo, N. D.
NEWSREEL THEATRE, Radio City, New York Owners Newsreel Theatres, Inc. Architect, John Eberson — 450 American Bodiform chairs — Special Turquoise color scheme.
GRAND RAPIDS. MICHIGAN
Pioneers and pacemakers in theatre, auditorium, school, church, stadium and transportation seating
Branch Offices and Distributors in Principal Cities
NEWSREEL THEATRE, Radio City, N. Y.
Build
attendance
steadily
as these theatres have