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Another Exclusive Service of Jay Emanuel Publications
A Consensus of box office results, kept as factually correct as possible, as culled by the field news staff of THE EXHIBITOR in this and neighboring territories.
PICTURE
START (First Runs)
TURN (Sub. Runs)
STRETCH
(Neighborhoods)
PAYOFF
(Consensus)
REMARKS
ABE LINCOLN IN ILLINOIS (RKO)
Fair
Good
Good
First few engagements drew critics' raves but not much business.
BALALAIKA (Metro)
Spotty
Spotty
Wound up as generally okay.
BROADWAY MELODY OF 1940 (Metro)
Fair
Good
Not breaking records, but running okay.
DR. EHRLICH’S MAGIC BULLET (Warners)
Fair
If they paid off on praise, this would be a smash.
THE FIGHTING 69th (Warners)
Fast
Fast
Fast
The biggest from this company in years.
GRAPES OF WRATH (20th Century-Fox)
Good
Big towns seem to go for it more than small towns.
THE GREAT VICTOR HERBERT (Paramount)
Good
Good
Good
Spotty
A good release, however.
GREEN HELL (Universal)
Slow
Fair
Fair
Spotty
All in all, it didn’t make the grade.
HIS GIRL FRIDAY (Columbia)
Good
Good
Good
Good
Columbia’s best in many months.
HOUSE ACROSS THE BAY (UA)
Fair
First returns just fair.
HUNCHBACK OF NOTRE DAME (RKO)
Fast
Good
Good
Good
This seems to have wound up right well.
I TAKE THIS WOMAN (Metro)
Fair
Fair
The odds seem to be against it, the prepublicity not helping.
THE LIGHT THAT FAILED (Paramount)
Fair
Fair
Fair
Spotty
An in-and-outer.
LITTLE OLD NEW YORK (20th Century-Fox)
Fair
Fair
Fair
It isn’t doing what the star values call for.
OF MICE AND MEN (UA)
Spotty
Spotty
Nothing to cheer about.
MY LITTLE CHICKADEE (U)
Fair
Fair
The combination should be drawing stronger.
NORTHWEST PASSAGE (Metro)
Fast
In the better money. !
PINOCCHIO (RKO)
Good
In its first few engagements, no smash but generally good. !
RAFFLES (UA)
Slow
Slow
It misses.
REMEMBER THE NIGHT (Paramount)
Good
Good
Pleasant program, ranging from fair to good.
ROAD TO SINGAPORE (Paramount)
Good
First returns credit the name draw.
SIDEWALKS OF LONDON (Paramount)
Slow
Even “Scarlett” isn’t helping.
STRANGE CARGO (Metro)
Good
The name draw is responsible.
SWISS FAMILY ROBINSON (RKO)
Fair
Fair
This isn’t doing it.
TOO MANY HUSBANDS (Columbia)
Fair
Fair to good in first engagements.
VIGIL IN THE NIGHT (RKO)
Good
Tendency to spottiness in some sectors, but good in others.
VIRGINIA CITY (Warners)
Fast
First openings ahead of “Dodge City.”
YOUNG TOM EDISON (Metro)
Good
First engagements satisfactory.