The Exhibitor (Nov 1948-Feb 1949)

I THE EXHI B I T 0 R NT-3 of New Jersey WB theatre managers in Newark, N.J., in connection with the exploitation drive for FC’s “Inner Sanctum”. Zimbalist, left, is shown with George Kelley, head, Warner Theatres’ advertising. New Jersey, displaying a card listing the prizes awarded. ] Jack Goldstein.... Dinty Moore, Warners' district manager, was in visiting E.A. CatI lins. Bert Lancaster, U-I star, was here in connection with “Kiss The Blood Off My Hands”, Basil’s Lafayette. ...Spotted at a hockey game were Councilman-at-large Elmer Lux, former RKO branch manager; Andy Gibson, Dipson Circuit; Art Bailey, Hippodrome, and Phil Pox, Columbia branch manager. Paramounts’ Ted O’Shea was in for the CornellArmy game. He stopped at Oswego topaya brief visit with son, Jim, and wife, Jeanne.... Harry and Rose Berkson, Mono¬ gram, left for a motor trip to Vermont to visit son, Richard, attending college.... Robert Mochrie, central sales manager, RKO, was in for a brief visit.... Mike and Sid Kallet closed their Kallet Drive-In, Syracuse. Bill Dipson placed a booth in the lobby of his Dipson’s Batavia, doing a great job for the Will Rogers Memorial Drive.... Jack Mundstuk, chairman. Will Rogers Memorial Drive, reported that anew four-door custom Dodge Sedan was received, and will be among the awards. Phillip Gervase, Andy Horn Film Ser¬ vice, and his bride, Geraldine Jordan, were married at Holy Name Church, with a re¬ ception for 300 at the Cold Spring Post, VPW. The couple left for a honeymoon in Chicago «ftpp whinh they will make their home at 65 Ashland Avenue, Columbia is honoring its branch manager with a “Phil Pox Billing Drive”, which starts on Nov. 19, running for 13 weeks. ROCHESTER Shrill screams in a downtown theatre started a rush for the exits that was halted only when a bull-voiced man in the audi¬ ence shouted: “Sit down or I’ll knock you down.” The screams came from a 13-yearold girl whose small sister had fallen on the balcony stairs. Newest in lobby displays for coming at¬ tractions are the three-dimensional speciaUy-lighted cases just installed by .mana¬ ger Lester Pollock, Loew’s. For adventuretype pictures, he uses backgrounds of sen¬ sational newspaper headlines, displays of guns, ropes or other pertinent material, and then shots of scenes from the film for eye-holding effects. Work is going forward on the new drive ins, with grading and foundations for the screen tower under way at Gradon Hodge’s Empire and a boxoffice buHding being used as a tool depository in Henrietta Road. Howard Carroll, Strand, upped admission to 60 cents for “Die Pledermaus”....Emil Muller, who already has leased a new shop¬ ping center theatre to the Dipson interests, said he planned to build a second film house in a new Chili Avenue development. Burt Lancaster, in to boost “Kiss The Blood Off My Hands”, got exceptional pub¬ licity in interviews and special preview arranged by manager Francis Anderson RKO Palace. ...The Rochester Gas and Electric*; Corporation took over the Audi¬ torium to present its centennial show for employees and guests. Albert O. Fenyvessy, pioneer film ex¬ hibitor and dean of the Rochester Rialto, celebrated his 93rd birthday anniversary with a family party.... Manager Arthur Kro■lick. Paramount, arranged a special prevue premiere of “Miss Tatlock’s Millions” for a Hallowe’en midnight show attraction in addition to the theatre’s regular program ....RKO Palace sold out its stage spook show two days ahead, and then filled the RKO Temple with the overflow audience. Rochester Projectionists’ Union signed a new contract with the downtown theatres running to Aug. 31, 1950, calling for sub¬ stantial wage increases. ...Manager Edmund Howard, RKO Temple, is proud of his new Chevrolet in green and cream shades after being without a gasoline buggy for seven years. Now he’s looking for hard-to-find garage space. SCHENECTADY Bob Griffeth, assistant manager. Plaza, resigned to join WSNY as staff announcer and promotion man. He started his theatre career not too many years back in a Gloversville house. Jim Anderson, trainee at Proc¬ tor’s for the last few months, was scheduled to move into the Plaza as Griffeth’s first replacement. Ray Cole, veteran employe, Proctor’s, was named house supervisor under manager Jim Haley.. ..Work was started 6n a new candy counter just to the right of the main entrance at Proctor's. Local indsutry members were saddened by the death recently of veteran projection¬ ist James A. Rogers, State. Rogers, 48; had been at the house for nearly 20 years. Moe Klein, assistant. State, said ad¬ mission rates had risen from 65 cents to a top 74 cents on Saturday nights, Sundays, and holidays. The same, he said, was true, at Proctor's. Other prices remain the same, with the peak 65 cents evenings. Phil Rapp, manager. State and Erie, was on another quick trip to Boston fora check¬ up. ...Dick Murphy, manager. Plaza, sched¬ uled a 7 p.m. television show over WRGB for the “Dr. Zinbad” horror show, set for a midnight shindig on his stage. SYRACUSE “Smiley” Burnette will make personal appearances here on Nov. 19-20. Tom Clarke, manager, Loew’s Strand, is driving a new (to him) Cadillac. We wonder if they buy that brand in Maryland as reck¬ lessly as cheaper models. Louis W. Schine, Gloversville, second from right, second row, is shown here with zone managers, managers, and home office executives as he recently attended a meetingof the Northern New York, Mohawk, and Syracuse zone officials of the SchineCircuit, Syracuse. Charles E. Kurtzman, Loew’s north¬ eastern division manager, was in.... Walter Pearson, Loew’s State, has the knack of making everyone feel welcome. ...Norbbn (Continued on next page) COMPLETE MARQUEE service DESIGN — FABRICATE — INSTALL MONROE SIGN CORP. Since 1921 Stainless Steel — Vitrolite — Porcelain THEATRE FRONTS Drive-In Theatre Attraction Signs 253-9 Hackensack St., E. Rutherford, N. J. Tel. Rutherford 2-8200 — Possoic 2-4600 November 10, 1948