The Exhibitor (Nov 1948-Feb 1949)

NT4 THE EXHIBITOR The above window in Memphis is an example of the promotion that Burlington Mills is arranging with leading deja rtment stores to promote RKO* s “Joan of Arc”. The Main, St. Martinsville, La., discontinued operations. House is owned by George Houck. ... J. E. Gar¬ rison, district manager, U-I, and E.T. Gomersall visited. ... The Royal, Winona, Miss., was destroyed by fire. Theatre was owned by A.L. Royal, who is said to have started plans for rebui Iding. ... Irwin Wormser, Columbia, was a visitor to the branch. Employes at^the Warners exchange frolicked in City Park at the annual picnic. ... Rodney D. Toups, manager, Loew’ s State, says "it remains to be seen to what extent television will affect motion picture audiences”. . . . Mitzi Green was the magnet that attracted large crowds to the swank Beverly Country Club during her personal appearance. STATES Alabama Bl RMINGHAM Harry W. Roberts announced that every record of the Birmingham was broken during Astor’ s “The Betrayal”. JASPER The 78 Drive-In on Highway 78 west of here was recently opened by John M. Miller and George Vines. It has accomadations for 500-cars. Florida CRESTV I EW Neal Robinson, owner, Elgin, hopes to have his theatre open soon. It is now being remodelled. GA I NESV I LLE The Lincoln closed due to poor business. K.T. Barfield opened his drive-in. HAINES CITY Harold Hayes has been transferred from the Royal, Tarpon Springs, Fla., to the Florida. BELLE GRADE The Huge is holding "Family Night” two times each week. Children are admitted free then. MIAMI The Paramount has a new assistant, Robert Hoeer, who replaces Alec George, who resigned to join the Air Corps. ..Bob Bernstein, who flew to Theatres, was in Chicago. ... Sympathy goes to Nat Bernstein, who flew to Detroit recently to attend the funeral of his mother. ... The Tivoli, accoding to manager Earl Potter, is under-going an extensive remodel¬ ling process. ... The Miami Drive-In contracted for the erection of a double-faced highway billboard to make reading of the bill easier.... Wometco’ s downtown district manager. Jack Fink, was called to St. Louis by the death of his brother. SARASOTA Florida State Theatres reopened the remodeled Ritz after four months work. ST PETERSBURG Judge Victor 0. Wehle ruled in favor of the theatres here on the new 10 per cent amusement tax He said he would issue a temporary injunction. Georgia CORDELE The Crisp, new Duncan and Richards house, opened with a dedication ceremony participated in by civic organizations and various clubs of the city participating. Many industryites from the Atlanta ex¬ change area attended. I RWINTON The Judy-Ruth, new 400 -seat house, is now open. Owners are Messrs Pen¬ nington and Everett. MARI ETTA Work was started on a new $75, 000 drive-in being erected by Martin Theatres, Columbus, Ga. The Charles J. Thomas Company has been awarded the contract for the 400-car capacity drive-in located a quarter mile east of the Rosewell Road. North Carolina H ICKORY Henry W. Brown, who recently opened the Embassy, started out in November, 1928 at the age of 18 as an aide at the Carolina, Greensboro, N.C. owned and operated by the present North Carolina Theatres, Inc. , Charlotte. He worked for this same corporation for 16 years having his first managerical position in March, 1932. He resigned from North Carolina Theatres, Inc. , in July, 1943, for the position of city manager for Colonial Theatres, Inc., in Valdese, N.C. However, this lasted only four months when the draft caught him for two years of service. Upon discharge in November, 1945, returned to the Colonial Theatres, Inc., as city manager for houses in Hickory. He resigned this position in March, 1948, to pursue his ambition to own and operate his own theatre. KANNAPOLIS Yeggs were frightened away before they could rob a safe at the Gem. Pat Hammons, janitor, reported for work shortly after midnight, and, as he was unlocking the frontdoor, saw the lights go off in the lobby. In the office upstairs, the safe was found lying on the floor with the combination knocked off and the back cut open. Entrance to the safe had not been gained. N ASHVI LLE Crescent Amusement Company announced that it may erect a new theatre at Morristown, but permission to cona drive-in outside of Hopkinsville, Ky. , has been denied under a ruling of District Judge Elmer D. Davis. WINSTON-SALEM Twin City Drive-In Theatre, Inc., has obtained a certificate of incor¬ poration from the North Carolina Sec¬ retary Of State to operate an open-air theatre with authorized capital stock of $100,000. Incorporators are Weston Hatfield, B.R. Browder, Jr., and Eugene Phillips. November 24, 1948