Exhibitors Herald (Jun-Dec 1917)

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X H I B R H R D CANADIAN FILM NEWS Owners and managers of moving picture theaters in British Columbia have organized under the name of the Moving Picture Exhibitors' Association. The association announces that it is here to stay and that the exhibitors realize the only way they can stand up for themselves is by organizing. The officers elected were: President, J. R. Muir of the Dominion theatre; vice-president, Hector Quogliotti of the Colonial theatre; secretary, Frank Gow of the Broadway theatre. W. P. Dewees of the Rex theatre and F. Gow were appointed to secure information for the association in regard to the new amusement tax and the revenue being raised from this source for the provincial government. It was also decided at this meeting that a campaign would be carried throughout the province, advising the moving picture patrons that the increased prices were not due to the tax but to the increased cost of operation. If the tax goes into force the theatregoers will be called on to pay this as well. Since Joe Franklin opened the Opera house in St. John, N. B., with a vaudeville policy, St. John has got the vaudeville craze and it is rumored that in all probability vaudeville will be shown in connection with pictures at the Imperial theatre, St. John. Sam Holman, owner of the New Grand theatre, Montreal, was called out of town because of the illness of his mother. His many friends and acquaintances in the film business in Montreal wish to extend their sympathy. Charles Lalumiere, manager of the Montreal office of the Specialty Film Import, Limited, has just returned from a trip to Ottawa, where he reports business very good. The Victoria theatre of Three Rivers has been taken over by S. Massad, who is also the manager of the Perron Hall theatre, Montreal, Que. H. A. Osborne of the Bijou theatre, Penetang, is now running the Universal serial, "Peg o' the Ring," and is so pleased with it that he has rebooked it for his other house. He also has signed up in advance for "The Voice on the Wire" and "The Red Ace." Visitors this week to the Canadian Universal Film Exchange in Toronto, to arrange their programs for the winter, were Mr. Morgan of the Princess theatre, Stratford, Ont., and Mr. Jackson of Newmarket, Ont. The exhibitors of Canada are showing their patriotic spirit by their co-operation in running and advertising the government films which have been issued. The films are entitled "Everybody's Business" and "Waste Not, Want Not," and are issued by the food controller's office. A special motion picture distribution committee has been formed to handle all films through this ' office. The following out of town exhibitors were in Montreal during the past week: Geo. Vallieres, Olympia theatre, Grand Mere; A. Parent. Casino theatre, Three Rivers; D. Bertrand, Princess theatre, Riviere du Loup, and Henri Paguet of the Auditorium theatre, Quebec. J. Lieberman, manager of the Fox Film Corportaion of St. John, N. B., has been in Montreal for the past few days to take up several matters of importance with the Montreal office. He reports business in St. John as being very good. = niously rendered in French grey, rose and gold. A unique and magnificent lobby leadt from the main entrance into the rotunda! Here patrons may promenade, or before a homelike fireplace read magazines, provided by the management. Writing tables are also provided for the use of the audience. On account of the cantilever principle on which the theatre is built, which has obviated the use of pillars, a patron will have an uninterrupted view of the stage from any seat in the house. Concealed lighting is used throughout and seven different colored lighting effects can be obtained. A magnificent organ has also been installed. Equally luxurious is the accommodation for artists. A green room is provided for their use behind the stage which is the largest in Canada and shower baths are fitted to every dressing room. The maximum admission price will be 25 cents, with the exception of the boxes. Three shifts of men are working on this building to rush it to completion. Joe Kauffman of the Montreal office of the Globe Films, has been appointed manager of the St. John office of the Globe Films which has just been opened. The new Allen theatre, Toronto, opens Saturday, November 16. It will be one of the finest theatres in Toronto. Ben Cronk will manage the new house. A million dollar vaudeville and moving picture house is being built in Montreal by Marcus Loew, who controls 127 theatres in the United States. This theatre will be the largest in Canada, is a palatial structure and no expense has been spared in its construction. Costly Italian marble has been used in the walls and floors, while silk hangings and beautiful mural decorations are in evidence. The color scheme is harmo The Oakwood theatre, Toronto's new uptown modern theatre, opens on November 12. This theatre has been built in one of the finest residential districts in Toronto. The Oakwood has been built with an eye to comfort, exclusiveness and unusual entertainment and will cater to the higher class. Their program for the opening weeks will include the following stars: Mary Pickford, Mme. Petrova, Marguerite Clark, Douglas Fairbanks and other prominent and popular stars. Exhibitors and Associations Send Commendations to Mutual Corporation President John R. Freuler's announcement that the Mutual Film Corporation would absorb the federal excise tax and his notification to Mutual branch managers to cancel the assessment of fifteen cents per reel brought letters and messages of commendation from all over the country. Organized exhibitors passed resolutions of commendation, officers of exhibitor organizations, local and state, sent letters of congratulation and individual exhibitors wrote Mr. Freuler, voicing their thanks for his help in handling a difficult situation. Resolutions were passed by the Chicago Theater Owners Association, affiliated with the American Exhibitors Association, and communications congratulating Mutual were received from Frank Rembusch, president of the American Exhibitors Association of Indiana; Philip Levy, president of the Motion Picture Exhibitors' League of Montana; the South Carolina Motion Picture Exhibitors League; Joseph Hopp, president of the Chicago branch of the Motion Picture Exhibitors League; Exhibitors Herald; Louis H. Frank, treasurer of the Chicago Theater Owners Association; Edwin C. Ebel, Penn Square Theater of Cleveland; Alfred S. Black of the Maine Theaters, Inc., Rockland, Me.; O. I. 38 Demaree, Franklin Opera House, Franklin, Ind.; John S. Evans of the Allegheny Theater, Philadelphia; The Strand Theater, Denver; E. H. Kornblum, the Criterion Theater, Evansville, Ind.; Walter Coddington, the Home Theater, Rantoul, 111.; L. H. Donnell, the O'DonnellEskridge Amusement Company, Washington, Ind.; The New Vine Theater, Kansas City; Earl Coble, Lyric Theater, Redkey, Ind.; J. C. Hilman, People's Theater, Binghamton, N. Y.; L. R. Austin, the Diamond Theater Company, Toledo, O.; F. W. Aldrich, Pastime Theater, St. Regis Falls, N. Y., and Lee A. Ochs, president of the Motion Picture Exhibitors League of America. State Rights Sale of "Persuasive Peggy" Is Nearly Complete The Mayfair Film Corporation of New York announces that the state rights sale of their production, "Persuasive Peggy," starring Peggy Hyland, has been practically completed. The middle west, including Chicago, has been sold in one block and comparatively little territory remains.