Exhibitors Herald (Jun-Sep 1918)

Record Details:

Title:
Exhibitors Herald
Date:
Jun-Sep 1918
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jun-Sep 1918)
Leaf #:
000378
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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EXHIBITORS HERALD AND MOTOGRAPHY You Can't Believe Everything (Triangle)— Entertainment value, fair; dramatic interest of story, fair; coherence of narrative, fair; acting, fair; photography, good; technical handling, fair; scenic setting, adequate; moral effect, fair. Closin' In (Triangle) — Entertainment value, fair; dramatic interest of story, fair; coherence of narrative, clear; acting, fair; photography, good; technical handling, fair; scenic setting, adequate; moral effect, good. A Romance of the Underworld (Keeney) — Entertainment value, fair; story, fair; coherence of narrative, fair; acting, fair; photography, good; technical handling, fair; setting, fair; moral effect, fair. We Can't Have Everything (Artcraft) — Entertainment value, good; story, excellent; coherence of narrative, good; acting, excellent; photography, excellent: technical handling, excellent; setting, good; moral effect, fair. Danger — Go Slow (Universal)— Entertainment value, good; story, good; coherence of narrative, fair; acting, good; photography, excellent; technical handling, good; setting, excellent; moral effect, good. Maid o' the Storm ( Paralta)— Entertainment value, good; story, good; coherence of narrative, good; acting, good; photography, good; technical handling, good; setting, good; moral effect, good. Tempered Steel (Petrova)— Entertainment value, good; story, fair; coherence of narrative, good: acting, fair; photography, good; technical handling, fair: setting, fair; moral effect, good. All Man (Vitagraph) — Entertainment value, good: story, fair; coherence of narrative, ' fair; acting, good; photography, good; technical handling, good; setting, good; moral effect, doubtful. Heredity (World) — Entertainment value, good; story, fair; coherence of narrative, fair; acting, good; photography, good; technical handling, fair; setting, fair; moral effect, good. The Demon (Metro) — Entertainment value, excellent; story, good; coherence of narrative, good; acting, good; photography, good; technical handling, good; costuming, good; setting, good; moral effect, good. The Kid Is Clever (Fox)— Entertainment value, good; dramatic interest of story, sufficient; coherence of narrative, good; acting, good; photography, good; technical handling, fair; scenic setting, adequate; moral effect, good. Less Than Kin (Paramount) — Entertainment value, excellent; story, good: coherence of narrative, clear: acting, fine; photography, good; technical handling, well done; moral effect, good. The Painted Lily (Triangle)— Entertainment value, fair: story, fair; coherence of narrative, fair: acting, pood; photography, good; technical handling, fair; setting, adequate; moral effect, good. The Clemenceau Case (FoxN! — Entertainment value, fair; story, fair; coherence of narrative, fair; acting, fair; photography, fair; technical handling, fair; setting, adequate; moral °ffect, doubtful. The City of Dim Faces (Paramount) — Entertainment value, excellent; dramatic interest of itory, good; coherence of narrative, good; acting, good; photography, excellent; technical handling, excellent; costuming, good; scenic setting, good; moral effect, good. Love Watches (Vitagraph) — Entertainment value, good; dramatic interest of story, clear-cut; coherence of narrative, good; acting, good; photography, good; technical handling, clever, moral effect, wholesome. A Gentlemen's Agreement (Vitagraph ) — Entertainment value, fair; dramatic interest of story, fair; coherence of narrative, fair; acting, fair; photography, good; technical handling, ordinary; moral effect, fair. Wedlock (Paralta) — Entertainment value, good; dramatic interest of story, sustained; coherence of narrative, good; acting, good; photography, good; technical handling, well done; moral effect, fair. Winner Takes All (Universal) — Entertainment value, good; dramatic interest of story, fair; coherence of narrative, good; acting, good; photography, excellent; technical handling, good; scenic setting, good; moral effect, good. Dream Girl (Universal) — Entertainment value, fair; dramatic interest of story, fair: coherence of narrative, fair; acting, fair; photography, good; scenic setting, fair; moral effect, good. Hell's Neck (Universal) — Entertainment value, good; dramatic interest of story, good; coherence of narrative, good; acting, good; photography, excellent; technical handling, excellent; scenic setting, good; moral effect, good. The Successful Adventure (M^tro) — Entertainment value, good; educational value, fair; dramatic interest of story, good; coherence of narrative, fair; acting, good; photography, excellent; technical handling, good; costuming, good; scenic setting, good; historical value, good; moral effect, good. The Highest Bidder (Vitagraph)— Entertainment value, fair; dramatic interest of story, good; coherence of narrative, fair; acting, good; photography, good; technical handling, good; scenic setting, fair; moral effect, good. What Is the Picture's Box Office Value? Is the film you are running in | your theatre today a money § maker? Pass the word on! Does 1 the picture draw the crowds? Tell 1 the exhibitors in the other states. | They want to book the same pic { tures. Tell them in Exhibitors | Herald and Motography's "What \ the-Picture-Did-for-Me" Depart j ment. | Your box office is the test of | popularity. Fill in the blank NOW | and send to Exhititors Herald and | Motocraphy, 417 South Dearborn \ street, Chicago. Title | Star j I Producer | Weather f How Advertised f Competition | Admission Prices § Remarks | Name of Theatre | Transient or Neighborhood Pa | tronage j Title | I Producer | ] Weather How Advertised Competition Admission Prices Remarks Discipline and Genevra (Universal) — Entertainment value, excellent; dramatic interest of story, good; coherence of narrative, clear; acting, good; photography, excellent; technical handling, good; scenic setting, good; moral effect, good. 58 City and State. Sent in by i iiinni •